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Firmware Update

Sony A7 IV Camera Coming on September

The Sony A7 IV camera expected to arrive at end of 2021 (possibly in Sep 2021) as per the initial set of information we have. Due to the global chip shortage not only the Sony A7 IV other upcoming sony mirrorless cameras including the Sony ZV-E10 announcement also delayed.

Tony Northrup explains in details, how the global chip shortage affecting the camera industry

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Canon Registered 2 New RF Lenses

Canon registered 3 new Lenses, the model code of the registered lenses are  SKUs “5050C005” and “5051C005”. So now we have a total of three lenses in wireless certification agency including previously registered “4857C005”.

Canon’s unreleased lens SKUs “5050C005” and “5051C005” have been registered with overseas certification bodies. There are three unreleased Canon lenses registered at this time, including the previously registered “4857C005”

We will post an update as soon as we get the latest information.

Also, take a look – Nikon User tries the Canon EOS R3…

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Sony ZV-E10 Camera Announcement Delayed

According to the latest rumors coming out from rumor mills the announcement of the Sony ZV E-10 camera delayed due to a shortage of components necessary to make cameras.

Not a valid reason? Even if they are facing a shortage of essential components they should do a development announcement at least? We are waiting and will publish the latest rumors as soon as we get them.

Sony ZV-E10 core specification recap

  • 24MP APS-C Sensor
  • Kit lens will be a Sony 16-50mm f/3.5-5.6
  • XAVC-S 4k 25p 100mbps
  • FHD 100p
  • Standard and Active stabilization
  • Auto exposure with face priority
  • Product feature autofocus mode (will lock focus on faces unless there is a product shown closer to the camera)
  • Button for Bokeh mode (prioritizes lowest aperture)
  • Dedicated button to swap between S&Q/Photo/Video
  • USB-c tether direct streaming to pc. (Plug and play)
  • fully articulating screen
  • Sony A5xxx body with no EVF
  • Price around $899 (900 Euro)

We will post update one more details and images become available to us.

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Also, see – Top 2 Best Vlogging Lens for Sony Mirrorless Cameras of 2021

source SAR

Nikon Zfc Leaked Images

Nikon’s upcoming camera images leaked. Although keep in mind these images are coming from a new source “NPR”.  The camera said to arrive on June 28, 2021. With an MSRP of $999.

Nikon Zfc Major Features

Design: Retro Style DX Mirrorless Camera
Model Name: Nikon Zfc
The technical specifications will be very close to the Nikon Z50.
Display: Vari-angle / Fully articulated
Very thin camera body without a handgrip.
Shape and handling similar to old Nikon FM cameras.
Three different colors are rumored: silver, black, and brown (leather?)
Price with kit lens: $999.
New DX Lenses also coming with the camera
Official announcement expected on June 28, shipping from July 31

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source NR.com

Nikon Zfc Coming on June 28, Shipping Starts from July 31, 2021

The image is just for reference purpose – Not the actual image of the Nikon Zfc camera

According to the latest rumors, the Nikon  Zfc camera coming on June 28, 2021. Let’s have a look at the set of available details we have related to the Nikon Zfc Camera.

Nikon Zfc Major Features

Design: Retro Style DX Mirrorless Camera
Model Name: Nikon Zfc
The technical specifications will be very close to the Nikon Z50.
Display: Vari-angle / Fully articulated
Very thin camera body without a handgrip.
Shape and handling similar to old Nikon FM cameras.
Three different colors are rumored: silver, black, and brown (leather?)
Price with kit lens: $999.
New DX Lenses also coming with the camera
Official announcement expected on June 28, shipping from July 31

We will post an update as soon as we get the detailed core specification of the upcoming camera. Its’ looks like Fuji X-T30 or Fuji X-T200’s true competitor coming out soon.

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source

Nikon DF Style APS-C Mirrorless Camera Announcement Soon

 

creative design of Nikon upcoming retro style DX-format mirrorless camera

According to the latest rumors, the Nikon Retro style DF APS-C Mirrorless Camera coming soon. So, in near future, we will have a Nikon Mirrorless camera with extensive manual control made for photographers to quickly access the basic setting. The sources of the rumor mill also sugfgest that the camera coming without a handgrip and a very thin body.

Update on 10:17 am, Friday, 25 July 2025, Greenwich Mean Time (GMT)

We have Nikon Zfc, Camera C stands for crop body, It’s a DX Camera with an APS-C sensor of 20.2 MP and features a retro look. So, yes, Nikon is continuing its RETRO look series but now with Nikon Z Mount.

Here is the Nikon Zfc Specification

20.9MP DX-Format CMOS Sensor
EXPEED 6 Image Processor
UHD 4K and Full HD Video Recording
2.36m-Dot OLED Electronic Viewfinder
3″ 1.04m-Dot Vari-Angle Touchscreen
ISO 100-51200, Up to 11 fps Shooting
209-Point Hybrid AF, Eye Detection AF
Time-Lapse Movie
Built-In Wi-Fi and Bluetooth
NIKKOR Z DX 16-50mm f/3.5-6.3 VR Lens

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Sony Airpeak Drone Press Release, Price $9000

Sony, finally entered in the drone market with their Airpeak Drone for professionals. The drone is capable to carry your mirrorless camera with a lens (Supports Alpha Series & FX3 Cameras). The drone is also capable to achieve a speed of 0-50 mph Acceleration in 3.5 Seconds.

Major features of Sony Airpeak S1 Professional Drone

  • Use Your Own Camera & Lenses
  • S1 Gimbal Required & Not Included
  • Supports Alpha Series & FX3 Cameras
  • 0-50 mph Acceleration in 3.5 Seconds
  • Wind Resistance up to 44.7 mph
  • Up to 55.9 mph Maximum Flight Speed
  • Up to 22 Minutes of Flight Time
  • 5 Cameras & 2 IR Sensor Vision Systems
  • Create & Fly Automated Flight Plans
  • Obstacle Avoidance & Braking Function

Pre-order Sony Airpeak S1 Professional Drone at B&H Store

Sony Airpeak Drone Press release

Sony Group Corporation (“Sony”) plans to release the “Airpeak S1” as the first model in Airpeak line, which has been developed with the intention of contributing to the further development of drones and the utmost in value creation. The commercial drone, Airpeak S1 will be the world’s smallest drone able to be equipped with a full-frame mirrorless interchangeable-lens α camera, enabling dynamic and precise flight with high agility by using a proprietary motor, propeller, control system and sensing technology, and supporting the creative expression of its users to the fullest. It also supports the production of high-quality aerial images with a remote controller that can control the aircraft at will, obstacle detection and automatic flight control via sensing, and increased flight safety via cloud management of the aircraft and flight information.

Main features

Optimized Design for Exceptional Performance

Fly dynamically with basic high performance

  • Reaches a maximum speed of 90km/h*1, a maximum angular velocity of 180°/s*2, and a maximum tilt angle of 55°*3.

Stable flight even in strong winds

  • Propulsion technology using a combination of independently developed key devices provides wind resistance of up to 20m/s*4, enabling stable flight even in strong winds.
  • *1No payload, obstacle brake disabled
  • *2Vision Positioning disabled
  • *3Obstacle brake disabled
  • *4No payload

Independently developed propulsion device and flight control system

  • In addition to the lightweight, highly-efficient, sturdy and responsive proprietary 17″ propeller and brushless motor, it is equipped with an ESC (Electric Speed Controller) for optimal control of these components.
  • Unique, high-performance flight control system that integrates the propulsion device and all sensor information to ensure stable flight and high maneuverability.

Sensing Technology for Flight Stability

Accurately grasps position and orientation using multiple high-performance sensors

  • Stereo cameras equipped with Sony’s image sensors are installed in 5 locations (front, back, left, right, bottom) of the aircraft. Sony’s Vision Sensing Processor, which processes camera data at high speed, and proprietary algorithms are used to accurately estimate the aircraft’s spatial position and orientation in real time, enabling stable flight even in environments where GNSS reception may be affected or hindered, such as indoors or under bridges. Airpeak S1 integrates visual information with sensor information such as IMU (Inertial Measurement Unit), direction, barometric pressure, infrared ranging, etc., estimates self-position and attitude with high accuracy, and recognizes the surrounding space in real time. This enables stable flight even under conditions where it is difficult to receive GNSS, such as indoors and under bridges.

Versatile Camera and Lens Compatibility

A wide range of cameras and lens options

  • Choose the right α system for your application and expand your filmmaking horizons: the α7S series and FX3 for high descriptive capability with suppressed noise, the α7R series for ultra-high definition, and the α9 series and others for distortion-free images.
  • The α1, which can shoot footage in 8K, is also compatible.

Intuitive Control

“Airpeak Flight”, a remote controller with high operability and a mobile app that allows centralized control of the aircraft and equipment.

  • Capable of operating the aircraft, camera, and gimbal while checking images captured by α camera in real time.
  • The iOS / iPadOS compatible mobile app Airpeak Flight integrates the aircraft, remote controller, camera, and gimbal, allowing the operator to monitor status information such as flight distance and remaining battery power, and change various operations and settings on the screen.

Integrated management in the cloud with “Airpeak Base”

  • Airpeak Base is a web application that allows the operator to manage equipment, create flight plans, and manage flight logs.
  • In the equipment management, information on the equipment used is automatically listed and managed based on the flight log. This allows the operator to check the condition of the aircraft before going to the field, contributing to problem reduction.

Creation of missions for video production and mission flight / repeat flight

  • With Airpeak Base, operator can create advanced flight plans and automatically fly the aircraft along the same course many times as if on rails installed in the air.
  • It is able to set the position (latitude, longitude and altitude) and speed of the aircraft along the timeline, and specify the orientation of the gimbal and the timing of video or still image shooting. It can also draw smooth curves on the map.
  • Repeat flight is an automatic flight function that automatically reproduces the flight route, gimbal, and camera movements based on the flight logs that have flown in the past.

Related services

“Airpeak Plus” a cloud service that allows users to use the rich features of Airpeak Base, and “Airpeak Protect Plan” a service plan to cover accidental damage to the product, will be made available. Further details will be available on the Airpeak website before the products go on sale.

Sony Airpeak Drone Sample / official Videos