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By admin, on September 6th, 2026
How about a pocket gimbal camera with a 100MP Micro Four Thirds format sensor to access as much quality as possible at the same time, with the same 100MP Micro Four Thirds sensor camera with a gimbal head that not only stabilises your shot in a very unique way, but is primarily built for content creators to solve their quality and mobility issues.
Well, the world is about to change dramatically since after the popularity of DJI Pocket gimbal cameras, a lot of camera makers as well as smartphone makers have entered into the race, and now we have cameras like Insta360 Luna Ultra, which is obviously one of my favourite gimbal cameras as of now, and I am using it for more than two months, creating content for my channel. At the same time, not only DJI, but other brands like HONOR have also entered the smartphone pocket gimbal camera world; based on the latest set of information, HONOR is also interested in announcing a standalone gimbal camera like the DJI Pocket. Other than that, based on the previous year’s report, OPPO has been intensively testing their prototypes of pocket gimbal cameras, and they are about to release them next year.
LEAPTIC (Leptic) is Dreame’s camera brand. President Yuan Qian, formerly P&G and vivo, built it with CTO Yang Sheng, Dreame employee No. 23. Parent: Dreame, founder Yu Hao.
They already sell one working camera — LEAPTIC Cube, a 56 g 8K thumb cam in China since May 2026, West from October at €399 / $449.
That is the short intro. The IFA 2026 story is the upcoming gimbal line: a pocket gimbal that claims a large Micro Four Thirds sensor, and a retractable mirrorless gimbal.
Same clock as Cube, one year later. Cube was first shown at IFA 2025 and went on sale in China in 2026. These IFA concepts were first shown in 2026. If they keep that gap, the gimbals go on sale in China in 2027.
When the gimbals could actually reach shops
| Stage |
Cube (done) |
IFA gimbals (this week’s prototypes) |
| First booth |
IFA 2025 |
IFA 2026 |
| Named debut + price |
CES Jan 2026 |
CES Jan 2027 — if they copy the script |
| China sale |
2026 |
2027 |
| West sale |
Oct 2026 |
late 2027 |
So the planning line is simple. Timeline here:
- 2026 = show year for the pocket / M/3 / mirrorless gimbals
- 2027 = first year you might buy one in China
- West usually follows China by a few months → autumn 2027 abroad
That is best case. A physical gimbal is harder than Cube (motors, heat, claimed MFT glass). If CES 2027 is still unnamed mock-ups, China slips to late 2027 and the West to 2028. There is no gimbal SKU in 2026.
Watch CES Las Vegas, January 2027.
The upcoming cameras M4/3 Gimbal Cameras
Four concept bodies were on the Berlin stand. All use a physical gimbal. Three are tall-handle Pocket clones. One hides the gimbal inside a compact body. None have a price. PCMag treated them as concepts that may never all ship.
Pocket gimbal with large M/3 sensor — Cinema model
Stand card:
- Micro Four Thirds compatible
- 100 megapixels
- 3nm AI chip
- Variable aperture
- Single large lens, ProRes promised
If the M/3 chip is real, this is not another phone-sensor Pocket. If is doing a lot of work. Dreame has not named the sensor. Xiaomi showed a 100MP Type 4/3 “Light Fusion X” phone module in 2025 – same format class, not a confirmed shared chip. Do not write that LEAPTIC is using Xiaomi’s sensor.
Mirrorless gimbal prototype
Same claimed internals, different shell.
- Compact “mirrorless” body
- Same M/3 + 100MP + 3nm + variable aperture claims
- Gimbal retracts into the body
This is the screenshot prototype. It is also the hardest to manufacture.
Three-lens pocket gimbal
- Ultra-wide to super-tele on one handle
- 16–800mm equivalent claimed
- Tele module 200MP claimed
- AI ambient light sensor, large display
Luna Ultra silhouette. The 16–800mm and 200MP tele lines are booth numbers until a production chart exists.
Two-lens entry gimbal
- Compact dual camera
- 4nm chip
- Two lenses, wide range
If only one prototype becomes a 2027 product, this is the likely one.
Yuan Qian has already said handheld gimbals / 云台微单 are on the roadmap, on the same app as Cube. The category is intended. These four shells are not a catalogue.
LEAPTIC Cube is the only finished product and already available for sale
Bottom line
Shown 2025 → sold China 2026 was Cube.
We do personally believe this is not just a show-off. Since the founder of the company has already launched a working camera in China, and now they are planning to introduce a series of pocket gimbal cameras to hit the core of the market where the maximum consumer base exists, with the highest quality possible and with a nominal price range. Since the manufacturing unit/production line will remain in China to cut down the production cost.
CES 2027 event will bring more live details to the topic at the very same time. Canon, Nikon, and Sony scale/upgrade their approach and reconsider and rethink about what consumers are actually looking for in a camera right now, specifically for content creation, we have seen Canon is actively working on their pocket series, gimbal camera, and they have applied a patent for it also, but as usual, Canon moves at its own pace and it will take approximately 2 to 3 years that their pocket gimbal camera is coming now earlier than 2027.
Other than that, it would be highly interesting to see what LEAPTIC makers can offer us out of the box.
The article “Pocket Gimbal Camera With Large M/3 Sensor and Mirrorless Gimbal Prototypes Coming” was written by thenewcamera.com team on 3:22 pm, Sunday, 6 September 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM to get live news — > get live get live Camera News + Insta360 Drone Rumors 24X7
By admin, on September 3rd, 2026
 We have just received a fresh confirmation from a source regarding Nikon’s long-rumoured professional APS-C camera.
According to the latest information shared with us, Nikon’s pro-level APS-C / DX camera is now lined up for a September 2026 announcement. The same source also said that no other Nikon camera announcement is expected this year besides this one.
That last part is important. Nikon has already gone through 2026 without launching a new interchangeable-lens body; they are too busy in … (yes, we do have information that will be revealed soon).
This update is 100% accurate; the professional APS-C camera is the one product Nikon is holding back for later this month. Production Line body sent to pros, and more bodies are about to be sent to infulencers before the 2nd week of Sep.
The source was hesitant about the name
The source used the name. Keep the name Nikon Z90. As usual, since he is also deeply connected with Nikon, hesitated before sharing details.
That matches what we have been seeing for months.
For a long time, this camera has been circulating under different names:
- Nikon Z90
- Nikon Z70
- Nikon Z80
- Nikon Z500
- Mini-Z9 / Mini-ZR / D500 successor
As we all know, that the Z70 name became much stronger after Apple briefly listed an unreleased Nikon Z70 on its official ProRes / ProRes RAW authorised products page in August. That listing was later removed.
So we are treating this as a professional APS-C Nikon Z-mount body coming in September-October 2026, not as a locked official name. Z90 is the name the source used. Z70 is still the name with the strongest public leak so far.
What kind of camera is this?
This is not another Z50 II or Z30-class body.
The camera being described is Nikon’s flagship APS-C / DX model — the one D500 users have been waiting for since Nikon moved fully into mirrorless.
Based on the current rumor picture, this is expected to sit clearly above the existing DX lineup:
- Professional APS-C body
- High-speed shooting
- Strong autofocus
- Built more like a compact Z8 / mini-Z9 than a beginner DX camera
- Video features closer to the ZR family
Nikon still has no true flagship APS-C mirrorless camera. Canon already has the R7 class, and Sony has the A6700 class. That gap is exactly why this rumor has never died.
Lenses are also in the pipeline
The same source confirmed that lenses are also in the pipeline.
That part is easier to believe. Nikon already added two important DX lenses in late 2025:
- NIKKOR Z DX 16-50mm f/2.8 VR
- NIKKOR Z DX MC 35mm f/1.7
A professional APS-C body only makes sense if Nikon also has more DX glass coming behind it. We expect at least some additional DX lenses to be tied to this launch, even if Nikon does not announce the full lens set on the same day.
Why September makes sense
A September window has already been floating around for this camera. Nikon has also scheduled server maintenance on September 15, which rumor sites usually watch closely because those windows often sit near product announcements.
If the source is right, this could be the first real Nikon body announcement of 2026.
TNC Take
We are more confident about the product than the name.
A professional APS-C Nikon camera in September 2026 now looks very possible. The source saying “this is the only Nikon announcement left this year” also fits Nikon’s unusually quiet 2026 calendar.
Until Nikon publishes the press release, we will keep calling it Nikon’s pro APS-C camera, with Z90 as the name used by the source and Z70 as the strongest leaked designation so far.
Stay tuned. If September is the month, we should not have to wait much longer.
Stay Tuned. Stay Updated.
The article “Nikon Z70 / Z90 – A Pro APS-C Camera Expected Before September 2026” was written by thenewcamera.com team on 1:51 pm, Thursday, 3 September 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM > get live news + Nikon Rumors 24X7
By admin, on September 1st, 2026
Finally, the pocket gimbal camera is here, and many users are getting it since it has a completely different appeal, while those who were planning to buy a gimbal camera have been waiting. They were confused. Should they buy it or not? Now they are willing to buy the entire package since this smartphone already has a pocket gimbal built-in.
Honour already sells a smartphone with a real moving camera arm. Ten days later, a top Chinese leaker said Honor also wants a standalone handheld gimbal camera – the shape that made DJI Osmo Pocket a default vlog tool. One of those products is shipping. The other is still a secret. Do not mix them up.
That couple poster is teaser art. Caption: 荣耀云台相机. Portuguese line: “Psst… temos um segredo para te contar.” Translation: we have a secret to tell you. The hardware in the frame is a handle + tilting head + red record button. That is Pocket language. That is not Robot Phone.
The market is on fire.
Obviously, after the DJI Pocket gimbal series, vlogging cameras have created a new consumer base and become one of the most popular content creation tools of all time. Now every company wants to try their hands on the Pocket gimbal camera series. Recently, Insta360 has introduced 2 brand-new Pocket gimbal cameras, which include the Luna Ultra as well as the Luna Pro. Other than that, OPPO and vivo are building vlog cameras. Honor just walked into that war with a phone. The leak says it may walk in again with a camera.
The poster is lying if you read it too fast
荣耀云台相机 means “Honor gimbal camera.” That phrase covers two products. Only one exists.
Robot Phone is a 6.3-inch slab. The camera lives in the rear island. It unfolds, tracks, then folds shut.
The poster shows a silver vertical handle, a small front screen, a red rec key, a camera head that tilts like Osmo Pocket. If you publish that image as Robot Phone, you are wrong. If you publish it as a confirmed Honor Pocket, you are also wrong. It is a rumor visual. Treat it as smoke, not a spec sheet.
Why this category is no longer a toy
It looks like the sale of Honor Robot Phone has completely changed the perspective of Honor towards their future product-line strategy, and due to the massive popularity and sales, they have decided to finally enter DJI’s territory by introducing a standalone Pocket gimbal camera with one of the most advanced feature sets for content creators possible.
What Honor would have to beat or lose on day one – Bottom line
Honor is already a gimbal-camera company. Robot Phone is not a concept. It ships. The arm moves. The price is brutal. The color science is the flex.
The next question is colder: will Honor also sell a jacket-pocket camera so you do not have to carry a 248 g phone to get that arm? Digital Chat Station said yes. The poster whispered “secret.” Honor has said nothing.
Until there is a name, a spec table, and a date — Robot Phone is news. The standalone camera is a rumor.
Quoted: the IT Home Chinese sentence and the poster’s Portuguese line. Everything else is condensed from Honor and launch coverage. Standalone specs: unconfirmed as of 1 September 2026.
The article “Honor Working on a DJI Pocket-Style Gimbal Camera” was written by thenewcamera.com team on 5:06 pm, Tuesday, 1 September 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM to get live news — > get live get live Camera News + Insta360 Drone Rumors 24X7
By admin, on August 30th, 2026
 Image of DJI International page – to be uploaded on Sep 3 For 360 content creators in the United States of America, that’s the biggest question right now. Will the DJI Osmo 360 Mark II become available in the United States of America? Yes, we have seen the camera listed on US online retail websites, which has been described below in the latter part of the article, but wait, you should not take quick action to buy it. We never encourage you to buy an early listing that generally appears randomly. The best thing is that you should wait, and we are going to confirm in our post that the camera has arrived with its proper pricing, but before that, the camera is real, and the sale has already started in China, starting from August 13, 2026. In Japan, it has been stated that the camera will be available from September 2, 2026, and DJI’s own teaser has been locked to September 3, 2026, 7 AM Eastern Standard Time, which gives us very clear information that after the first week of September, the camera will become widely available across the globe.
If you are sitting in the United States right now, this is the only question that matters: can you actually check out an Osmo 360 II on a US website, and if not, should you just buy the Insta360 X6?
The camera is real. China has been selling it since 13 August 2026. Japan is dated 2 September. DJI’s own teaser is locked to 3 September 2026, 7:00 AM Eastern. What is still missing is an official US dollar price and a DJI Store US product page. Amazon has a listing. It is not DJI’s price.
That empty American page is not the same story as Pocket 4 / Pocket 4P. Those cameras never got an FCC grant. This one did.
OSMO 360 II US Status Tonight — One Table
| Question |
Answer as of 30 August 2026 |
| B&H / Adorama official listing |
Soon to Become Available |
| FCC authorization |
Yes — FCC ID 2ANDR-OQ0022512, granted 21 Dec 2025 |
| Legal to import / sell a previously authorized model? |
Covered List blocks new grants, not this one |
| Will DJI put it on store.dji.com/us on 3 Sep? |
Unknown. That is the whole article |
| What US buyers can order today |
Insta360 X6 at $699.99, first-gen Osmo 360 used / leftover stock |
DJI OSMO 360 II FCC Granted Before DJI 2025 Ban- Why This Camera Is Different From Pocket 4
A lot of US readers are mixing two DJI problems into one sentence. Separate them.
Problem A — Covered List (22 December 2025)
The FCC put DJI on the Covered List. After that date, new equipment authorizations for DJI radios are frozen. That is why Osmo Pocket 4, Pocket 4P, Osmo Mobile 8P, Lito, and Mic Mini 2S never got a normal US launch.
Problem B — this specific camera
The Osmo 360 II grant is dated 21 December 2025. That is one day before the cutoff. FCC ID 2ANDR-OQ0022512, filed to SZ DJI Osmo Technology Co., Ltd. Previously authorized models can still be imported and sold. DJI is allowed to sell this camera in America. They have simply not listed it.
So if 3 September comes and goes with no US SKU, that is a business decision, not an FCC lock. Same pattern as the first Osmo 360 in July 2025: DJI skipped its own US store, and B&H / Adorama / later Amazon filled the gap at $549.99 Standard / $699.99 Adventure.
Watch those three retailers on Wednesday morning, not only store.dji.com.
Yes, the DJI OSMO 360 II is listed at AMAZON.COM for USA buyers, but wait this is not the real price you have to pay.
DJI OSMO 360 II listed on Amazon.com
That $1,999 Amazon listing is not the US price
Amazon US is indexing a page titled DJI Osmo 360 II Standard Combo. The spec line is real II language: 8K/60, AI SuperNight 2.0, 105GB, 2150mAh. So this is not a mislabeled gen-1 body.
|
Amazon listing tonight |
What the camera actually sells for |
| Price |
$1,999.00 |
China Standard Combo ¥3,299 (~$460) |
| Sold by |
Raywego (third party) |
DJI / official stores |
| Ships from DJI or Amazon? |
No |
— |
| Delivery |
“Usually 9 to 10 days” / free delivery as late as 2 October |
China is shipping now |
| “Visit the DJI Store” link |
Amazon brand-page chrome |
Does not mean DJI is the seller |
$1,999 is about 4× the China price and about 3.5× what Gen 1 listed for in America ($549.99). If DJI follows the same spread as last year, a real US Standard Combo lands near $499–$549, not two thousand dollars.
This is the same first-print trick we already tracked on thenewcamera.com for the Osmo Pocket 4P.
We flagged the first Amazon US listings on 29 July — third-party stock, not DJI. Opening asks sat near $980 for the Standard Combo and $1,290–$1,390 for the Vlog Combo. By 16 August those same Amazon US pages had dropped to $663.21 Standard and $767.31 Vlog. That drop is on our own pages:
The $980 number was never DJI’s US price. It was the opening gray-market ask, and it did not hold. $1,999 on the Osmo 360 II tonight is that same first print.
Expect the 360 II page to run the same three steps:
- First listing = high ($1,999 tonight).
- More sellers pile on → the number walks down.
- If DJI, Amazon, B&H or Adorama post an official SKU after the 3 Sep, 7 AM Eastern teaser, the $1,999 listing dies overnight.
One extra reason a drop is more likely here than on Pocket 4P: the 360 II already has an FCC grant. Pocket 4P never did, so it could only get cheaper through importers. This camera can get cheaper and get a real US store button.
Do not buy the Raywego listing. Screenshot it, date it, wait. We will update this same page when the number moves. If Wednesday morning still has no official SKU, the cleaner US checkout remains the Insta360 X6 at $699.99.
Expected US Price (Dollars)
DJI has not typed a USD MSRP. The honest way to estimate it is the published Asia prices plus what gen 1 actually sold for in the US.
| Bundle |
China |
Hong Kong |
First-gen US street |
Expected Osmo 360 II US |
Confidence |
| Standard Combo |
¥3,299 (~$460) |
HK$3,899 (~$499) |
$549.99 |
$499 – $549 |
Medium-High |
| Adventure Combo |
¥3,999 (~$560) |
HK$4,699 (~$599) |
$699.99 |
$599 – $649 |
Medium |
| Gray-market / China-ship eBay |
— |
— |
— |
$650 – $800 + no US warranty |
Already visible |
If DJI repeats the gen-1 playbook, Americans will not get the China $460 number. They will get something closer to $549 on a US invoice.
Gray-market Standard Combos are already floating near $685–$699 shipped from China. That is a bad deal. You pay X6 money, lose DJI Care, and still wait on a package. Do not do that this week.
The Date Americans Should Circle
| Date |
What happens |
Why a US buyer cares |
| 2 Sep 2026, 21:00 JST |
DJI Japan on-sale time |
First non-China storefront with a public clock |
| 3 Sep 2026, 7:00 AM EDT |
DJI teaser/event |
4:00 AM Pacific / 7:00 AM New York. This is the US-facing timestamp |
| 3 Sep 2026 |
25% Section 232 tariff on imported drones starts |
Osmo 360 II is a camera, not a drone. Tariff should not hit it the same way Mini 5 Pro does. Still a messy week at customs |
If 7 AM Eastern on 3 September produces a US price, this page gets an update the same hour. If it only produces another international store and another 404 in America, that is also an answer.
Buy the Insta360 X6 today if:
- You need the camera in hand this week
- You want a US retailer, US returns, and a warranty you can call
- 20m waterproofing and the bigger battery matter more than 8K60
Do not buy:
- The Amazon $1,999 Raywego listing — that is a third-party page, not DJI’s US price
- First-gen Osmo 360 at full $549 unless it is heavily discounted — the II fixes the scratched-lens problem
- China-ship eBay “Osmo 360 II Standard Combo” at $680–$800 — that is X6 money with none of the US protections
Do not assume DJI Care / warranty on a gray-market body. Gen 1 already taught that lesson.
Bottom Line for US Buyers
The Osmo 360 II is not banned from America. It cleared the FCC one day before the door shut. DJI has still not given US buyers an official price. The only Amazon button tonight is a $1,999 third-party listing. That is not the number to write about as “US price.”
3 September, 7:00 AM Eastern is the date. Until that hour, the only flagship 360 camera an American can order without drama is the Insta360 X6 at $699.99.
We will update this page the moment B&H, Adorama, Amazon, or store.dji.com/us posts a dollar price.
The article “DJI Osmo 360 II US Release Date, Price & Availability: Can Americans Buy It? (August 30, 2026 Update)” was written by thenewcamera.com team on 7:50 pm, Sunday, 30 August 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM to get live news — > get live get live Camera News + Insta360 Drone Rumors 24X7
By admin, on August 29th, 2026
Insta360 is selling a lot of cameras, but they are not able to generate as much profit as they made in the previous year. And believe me, the sales are quite high, which means the numbers are more and higher, but the profit has reached its lowest point, specifically when compared to the previous year’s first-half profit.
Insta360, listed in China as 影石创新 (688775.SH), published its first-half 2026 report on the evening of 27 August. The headline is simple: the company sold a lot more cameras and made almost no money.
That is really a big contrast. We are going to explain this situation in this article in a detailed way, so let’s begin.
than Keep in mind that these profit figures and sales numbers are before the Luna Ultra and Luna Pro announcements. These two announcements hit differently and have become two of the top-selling pocket gimbal cameras in most stores across the United States of America. Since the DJI Pocket 4 Pro has now been banned not only in the USA, but the Asian market is also very keen towards the new Ultra. So, the second-half sales numbers will be quite a bit different than the first half.
1. The numbers check out
The figures circulating after the report match the official filing.
For January–June 2026, Insta360 reported:
- Revenue: RMB 5.517 billion, up 50.29% year on year
- Net profit attributable to shareholders: RMB 30.41 million, down 94.15%
- Profit excluding non-recurring items: a loss of RMB 15.34 million, down 103.12%
- Operating cash flow: an outflow of RMB 2.761 billion, down 1,245.12%
- Weighted average ROE: 0.53%
- Basic and diluted EPS: RMB 0.08, down 94.41%
Exact filing amounts were RMB 5,516,546,762.11 of revenue and RMB 30,407,322.67 of attributable net profit. Media outlets rounded revenue to 55.17亿元. Caixin, IT之家, 证券时报 and MarketScreener all reprinted the same set.
The company is still growing on the top line. Profit and cash generation are not.
2. How much profit did they actually make?
The graph clearly shows the **profit **they made in the first half of 2026, and it is quite disappointing, but we believe profit after the introduction of the new series will be different. But for that, we have to wait until March 2027
2026 is not finished. The only audited window so far is the first six months. In that period, shareholders of the listed company were attributed about RMB 30.4 million. At recent rates that is roughly $4.5 million, or about ₹43 crore.
Put beside sales, that profit is tiny. Revenue was about ₹7,840 crore. The company kept about half a percent of sales as attributable net profit.
Even that ₹43 crore overstates the quality of earnings.
- After stripping one-off items, H1 was a loss of about RMB 15.3 million (~₹22 crore).
- The whole group, including minority partners, lost about RMB 94 million.
- Pre-tax profit was a loss of about RMB 90 million.
The parent company can show a small profit while the group loses money because some new businesses — notably early-stage lines such as panoramic drones — booked large losses that were allocated to minority shareholders.
The year also split in two. Q1 still made about RMB 85 million. Q2 lost about RMB 54 million. Insta360 went from “growing but less profitable” to its first quarterly loss since listing in a single quarter.
3. Profit did not rise versus last year. It collapsed.
The clean comparison is first half versus first half.
|
H1 2025 |
H1 2026 |
Change |
| Attributable net profit |
RMB 520 million |
RMB 30.4 million |
−RMB 490 million (−94%) |
| Roughly in rupees |
₹739 crore |
₹43 crore |
−₹696 crore |
| Core / 扣非 profit |
profit of RMB 492 million |
loss of RMB 15.3 million |
−103% |
They made about 6% of last year’s first-half profit. Sales were up by half. Profit was down by nineteen-twentieths.
Full-year 2026 profit is still unknown. The 2025 annual profit was much larger — on the order of RMB 929 million — but that is last year’s completed result, not this year’s.
4. Did they just cut prices to buy market share?
Price competition is part of the story. It is not the whole story.
Well, there’s one of the most important parts of this article. According to their own text from the official source of information, Gross margin fell by about 10 percentage points, to roughly 41% from about 51%, which is very low compared to what they should have to generate to make a lot of money. One of the major reasons behind that is the cheap, competitive products available in the market that they have to compete with. Yes, we are talking about DJI, one of the strongest alternatives and a bigger brand than Insta360.
Although DJI is now banned in the USA, and Insta360 has a big relief over that, that’s why we are saying the second half of the results will be quite a bit different. But right now, other than that, Insta360 has also added pocket gimbal series cameras to its portfolio, so it is going to boost the overall sales record of the company.
Other reasons Why Insta 360 Profit is down:
- Memory chips got expensive. Cameras need a lot of storage. Chip prices stayed high. Insta360 also spent nearly RMB 2 billion buying chips ahead of time. That was a supply bet. It also drained cash and hurt near-term profit.
- They spent heavily to build the next product cycle. R&D was about RMB 1.04 billion, almost 19% of sales. New categories, especially panoramic drones, are still in the spend-first stage.
- Mix changed. More new lines and accessories can dilute the old, fatter 360-camera margins.
So the H1 picture is not “they dumped cameras cheap, and that is all.” It is some price and promotion pressure + much higher component costs + a large investment bill. That combination can produce exactly this result: revenue up 50%, profit almost gone, cash flow deeply negative.
5. Why Ultra and Pro make the next chapter different — and why they do not settle it yet
The H1 report is a poor snapshot of the product line Insta360 is selling now.
- Luna Ultra, the 8K Leica dual-lens gimbal camera, launched on 10 June 2026. H1 includes only about three weeks of Ultra sales.
- X6, the new flagship 360 camera, launched on 12 August.
- Luna Pro, the 4K vertical gimbal camera, launched on 20 August.
X6 and Pro are not in the H1 accounts at all.
Launch demand for Ultra was real. It sold out in minutes on Chinese platforms. The white version vanished quickly in Japan. There were queues. It reached bestseller lists and later appeared in a Costco bundle in the United States. Insta360 also kept Ultra off the main summer discount event, which is usually a sign that management wants to protect flagship price.
The honest split is this:
- H1 = old mix + a short Ultra burst + expensive chips + heavy investment.
- H2 = Ultra in volume + X6 + Pro, still against the same cost and competition problems.
Insta360’s verified H1 2026 result is not a mystery. It sold about RMB 5.52 billion of product and attributed only RMB 30 million of profit to shareholders. Core operations lost a little money. Cash flowed out by RMB 2.76 billion. Versus the same period last year, profit fell 94%.
That is consistent with a company paying up for chips, spending on R&D and new categories, and fighting DJI for share. It is not proof that the business is broken, and it is not proof that Ultra and Pro have already fixed it.
The next story is narrower: can the new gimbal and 360 lineup turn demand into margin, or will H2 repeat the same pattern — more sales, almost no profit? The H1 report cannot answer that. The October quarter can.
The article “Insta360’s H1 2026: Sales Up, Profit Almost Gone – And Why Ultra/Pro May Change the Next Chapter” was written by thenewcamera.com team on 10:17 am, Saturday, 29 August 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM > get live news — > DJI Rumors | Insta360 News
source here
By admin, on August 25th, 2026
So it’s time for a new drone; possibly Insta360 is preparing for a compact drone announcement to give us a perfect alternative to NEO 2?, As we all know, due to recent events, possibly sarting from September to the 1st half of 2027, the United States of America will wipe out all available LiDAR-based drones from the market, which also includes the recently announced DJI Neo 2. We have already posted a detailed article on the list of drones that are about to be banned very soon after this September.
UPDATED CONTENT: AUG 26 2026
The image seen above was shared by Liu (insta 360 CEO) . And the image did not originate as a fresh Reddit retail shot. Igor Bogdanov posted the same office on 31 May 2026. It is Liu Jingkang’s official desk. That confirms the location. It does not, by itself, confirm the white lattice-cage unit is an Insta360 NEO Style prototype. Liu has previously kept competitor drones on his desk as references, and this cage geometry still matches HoverAir more closely than Insta360’s published compact-drone patents. We are treating the Insta360 identification as Igor’s working theory, not as a confirmed product.
Here is a catch: recently, a new image surfaced on the web from Reddit. A post titled “Current state of 360 and action cameras” with a description in the image: “Insta360 next drone, foldable under 250g have ” and are now circulating widely. The images show a white compact flying camera with a continuous lattice protective cage sitting on a retail shelf next to dual-lens 360 cameras. While the unit has sparked speculation that it could be linked to Insta360’s rumoured second drone, a closer look at the evidence is required.
The Photos Raise Questions, Not Confirmation
The clearest versions of the images reveal a white continuous lattice-style cage wrapping around a black central camera module.
By clearing up the image, we are able to notice two different sets of camera modules.
The form factor is low and wide when the cage is open. It is placed directly beside white dual-lens 360 cameras, which has fueled the Insta360 connection in community discussions.
However, this continuous full-cage design currently matches the already-released HoverAir X1 more closely than any publicly available Insta360 prototype imagery.
What We Actually Know About Insta360’s Second Drone
Insta360 is developing more than one flying camera platform:
- The Antigravity A1 (launched under the incubated Antigravity brand) focuses on 8K 360 immersive capture with dual top-and-bottom lenses.
- A separate compact Neo-style project has been in development since at least mid-2025.
In July 2026 we covered Chinese utility model CN223865117U. That patent describes a highly foldable sub-250g drone with arms that fully retract into the body and individual ring-shaped propeller guards. Early prototype photos from August 2025 (first reported on thenewcamera.com) showed black units with ring guards being tested alongside Antigravity development mules.
None of the confirmed patent drawings or 2025 prototype images shows the continuous white lattice cage visible in the new photos.
Sub-250 g is a big market, specifically in the USA
DJI has created a very large market in the United States of America, specifically in the sub-250 g drone category, and now it has been left empty. No updates are coming. DJI has been banned, and the roles will become vacant and will get swiped out of the market.
This is really a very huge opportunity for any drone maker. Those who can increase the number of options available to consumers and make an attractive drone will finally have a new series.
Strategic Context
Btw, the good news is Insta360 already dominates consumer 360 cameras. These images are interesting and worth watching, but they do not yet constitute confirmed evidence of an Insta360 prototype.
The continuous cage design aligns more strongly with existing products on the market. Until higher-resolution images, official confirmation, or updated patent filings appear, the safer reading is that this remains speculative.
We will continue monitoring for clearer photos, additional patent activity, and any official statements. The compact Neo-class segment is heating up, and Insta360’s next move in this space will be significant whenever it arrives.
Stay tuned for updates.
Source updated: Igor Bogdanov, 31 May 2026, Liu Jingkang’s office — not a new Reddit retail shot.
The article “Insta360 Compact Drone Rumours Heat Up: New Cage-Style Images Surface” was written by thenewcamera.com team on 7:50 pm, Tuesday, 25 August 2026, Greenwich Mean Time (GMT). | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM > get live news — > DJI Rumors | Insta360 News
Insta360 True DJI Neo 2 Competitor Emerges: Foldable Drone Prototype Patent Details Surface
By admin, on August 24th, 2026
A detailed analysis of the latest reliable information on Canon’s upcoming full-frame mirrorless camera for the US market
This is a possible set of information we have related to the Canon R8 Mark II camera before we begin. Let me clarify that we have very strong and reliable information related to the arrival date of the camera, which is September 15, 2026, so if everything goes on schedule, then obviously the announcement will be done on that day.
And as usual, well, just before the announcement, a lot of documents, product shots generally surface on the web, and as we get our hands on them, we will be going to publish them out very soon.
Let’s discuss a detailed analysis and report of the upcoming Canon R8 Mark II camera.
Confirmed Announcement Timeline
- Expected Announcement Date: 15 September 2026
- Current EOS R8 body-only inventory has already been discontinued at several major US retailers — a classic pre-launch signal.
Sensor & Image Quality
Canon trust its highly reliable 24.2MP full-frame CMOS sensor, already being used by the Canon R8 camera and also in the Semi Pro Canon R6 Mark II. Although the readout speed is not that great, for an entry-level model like the Canon R8 Mark II, it is more than enough. Alongside that, there are strong rumours- and almost we have to say, are there– about the integration of a sensitive image stabilisation system, so the overall pair will give the exact result that we have seen in the pro-level body, which is the Canon R6 Mark II.
Key Performance Specs (Latest Reports)
| Feature |
EOS R8 Mark II (Rumored) |
Original EOS R8 (US Launch) |
Notes |
| Sensor |
24.2MP Full-Frame |
24.2MP Full-Frame |
Same resolution |
| Continuous Shooting |
40 fps (electronic) |
40 fps (electronic) |
Unchanged |
| In-Body Stabilization |
Yes (IBIS) |
No |
Biggest practical upgrade |
| Card Slot |
Single SD |
Single SD |
Confirmed single slot |
| Battery |
LP-E17 |
LP-E17 |
Same battery |
| Expected US Body Price |
$1,799 – $1,899 |
$1,699 |
Modest increase |
The Most Important Upgrade: IBIS
The addition of in-body image stabilization is the single most meaningful improvement over the original R8
The lack of IBIS in the Canon R8 almost looked like a trap for beginner shooters, where IBIS is one of the most important things in a camera, either creating videos or capturing still images.
At the very same time, the IBIS is the same as we have seen in the Canon R6 Mark II. It is designed to fit in a small, compact body of the R8 Mark II, to be decided once the official announcement happens and we get more and more details about the internals of the camera. At the very same time, as we all know, the Canon R8 battery life was too short; the battery is still expected to be the LP-E17, so battery life is a real concern once IBIS is added.
Adding an IBIS will result in a complete fast drainage of the existing E17, so it would be very interesting to see whether Canon is also updating the battery of the camera or not. Although we do hope and expect it arrives with an updated battery – larger battery (LP-E6P) like we have in the Canon R6 Mark II or the Canon R6 Mark III.
The lack of IBIS was the most frequent complaint from US reviewers and users. Even a moderate IBIS system (likely in the 5–6 stop range when combined with RF lens IS) will make the camera far more usable for handheld shooting, travel, and low-light work.
Body, Handling & Other Details
-
- Physical size and weight are expected to remain very close to the original R8.
- Single SD card slot is retained.
- Continues to use the compact LP-E17 battery.
- A new optional small grip accessory is expected to improve vertical handling.
Expected US Pricing
Current reliable reports point to a US body-only price in the $1,799 to $1,899 range.
For context:
-
- Original EOS R8 launched at $1,699 in February 2023.
- Current street price of the original R8 body has dropped to around 1,100–1,300 depending on promotions.
- A 1,800–1,900 launch price for the Mark II would represent a modest increase while adding IBIS — a reasonable premium in the current market.
We expect Canon USA to offer the usual body-only and kit options (likely with the RF 24-50mm or a new kit lens).
Accompanying Product
Canon is also expected to announce a new Speedlite EL-5 Mark II on the same day.
What This Camera Is Positioned For
The EOS R8 Mark II looks like a focused, practical update aimed at:
- First-time full-frame buyers
- Travel and everyday photographers who want IBIS in a compact body
- Existing R8 owners who felt limited by the lack of stabilization
It is not expected to challenge the R6 Mark III in resolution, dual card slots, or advanced video features. Instead, it continues the original R8’s role as Canon’s most accessible full-frame camera with excellent autofocus and high-speed shooting.
Bottom Line for US Buyers
As of 24 August 2026, the most reliable picture of the EOS R8 Mark II is:
- 24.2MP full-frame sensor
- IBIS (the key upgrade)
- 40 fps electronic shutter
- Single SD card slot
- LP-E17 battery
- Expected US body price: 1,799–1,899
- Official announcement: 15 September 2026
This appears to be a sensible, user-focused refresh that fixes the original R8’s biggest weakness while keeping the camera relatively compact and affordable for the full-frame market.
We’ll update this article with official specifications, exact US pricing, and availability details as soon as Canon announces the camera on 15 September.
The article “Canon EOS R8 Mark II: Everything We Know So Far – Specs, Features & September 15 Announcement” was written by thenewcamera.com team on 8:09 pm, Monday, 24 August 2026, Greenwich Mean Time (GMT). | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM > get live news — > DJI Rumors | Insta360 News
source canonrumor.com
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