According to recent interview (taken by dpreview team) senior executives from Fujifilm says “If you’re using a medium format camera and you definitely need that for the work you’re doing….. in future our goal is to satisfy everyone.”
Hasselblad just released the X1D – a relatively compact medium format camera. Do you think there is an opportunity for Fujfilm in this market in the future?
We’re keeping our eye on that market, and the full-frame market too, but we’re still focusing on our APS-C range.
Are you interested in attacking the full-frame market in the future?
We’re attacking this market with our X-series. And with X-Trans III, we think that when people actually see what our cameras can deliver, we think there’s a good chance that photographers will use our X-series in the future.
The question of sensor size depends on what the user wants, as an output. If you’re using a medium format camera and you definitely need that for the work you’re doing, maybe APS-C is too small. But for general use, I think our [current] APS-C sensor is comparable to full-frame image quality. I think we can satisfy most people. But in future our goal is to satisfy everyone.
Fuji is currently under Wait-and-Watch Mode, not only this interview if you will read the few lines what Takashi Uenosenior product planner for the X Series of digitalsaid on Jan, of 2016
“At the moment Fuji is not planning to launch a medium format camera, but we are conducting research and testing sensors in this area,” he continues. “We have a good history in the medium format market, and I think we would be successful again.”
That clearly indicates that Fuji does have basic ingredients ready make a medium format camera, but they looking towards the market response or sales report of recently announced Hasselblad X1D camera.
It’s look like the announcement of Olympus E-M1 Mark II is very near, Digital rev website even started taking pore-orders of E-M1 Mark II camera (even before the official announcement).
Yesterday, we have reported that Canon, Olympus and Leica upcoming cameras name popped over a Indonesian wireless certification agency website. That clearly indicates that Olympus Mark II in the announcement pipeline and and as our report says it will be the next and only big announcement from Olympus in near future.
We have published several times the leaked specification of the upcoming E-M1 Mark II camera, the camera was expected to arrive during photokina 2016, but there is a chance that we may see it bit early.
E-M1 Mark II is rumored to feature 20 Megapixel live MOS sensor, the other major feature coming with the E-M1 mark 2 is the arrival of 4K video for the first time in any Olympus camera, take a look at the rumored specification of the camera below
EM1 Mk2 is definitely going to be launched at Photokina / September 2016 [Confirmed]
Advanced High Resolution mode [Confirmed]
High Resolution Hand-Held Mode [Confirmed]
4K Video [Confirmed]
New AF System dictated for Sports shooting / professional use
New viewfinder
Better Image Stabilization mode
Big improvements in core specification compared to current E-M1 models
A new Canon DSLR camera and code name sufraced over the Indonesian agency website. According to the registered document the upcoming camera will also have a GPS module inside it, not only Canon, Leica and Olympus cameras documents also surfaced over the same website.
Take a look at the details below
Canon’s registration details
– Equipment: Digital camera
– model name: Canon DS126601
– manufacturing: Japan
– Date: July 1, 2016
We don’t know the name of the camera but there is a list of Canon camera to be announced soon, the list include Canon 6D Mark II, Canon 5D Mark 4 as well as Canon SX70 HS.
Not only Canon, Leica and Olympus cameras documents also surfaced over the same website.
Leica and Olympus camera details translated to English via Google
Olympus registration contents
– Equipment: Digital camera
– model name: OLYMPUS IM002
– manufacturing: Vietnam
– Date: June 24, 2016
Registered contents of the Leica
– Equipment: Digital camera
– model name: LEICA 8854
– production: Germany
– Date: July 11, 2016
We expect the camera will going to be announced in next month, we will going to update you as soon as we get any new information.
Hasselblad now teamed up with DJI for Arieal Photography package.
The DJI and Hasselblad announced aerial Photography package for professional shooters. The Hasselblad A5D camera paired with DJI M600 to capture never before aerial shots.
The A5D camera is first consumer aerial camera from Hasselblad announced June 05, 2016. The camera available with three different sensors 40MP, 50MP, and 60MP. The sensor are capable to record 14 stops of dynamic range and can store images on CF cards or on external storage.
One of the most attractive feature of the camera it can synchronize with 8 other A5D camera and capture exposures with 20 μs of each other, making the photos easier to stitch afterward.
The DJI M600 cost is approx $4599 and it can uplift one unit of A5D camera without an issue. The Drone features 6 intelligent batteries for longer power-supply, the A3 flight controller, the Lightbridge 2 transmission system, powerful app control for you mobile device to control the drone from a distance.
The pricing information is not available yet, we will update you soon as we get any new information.
Sony finally back with a bang, in collaboration with Zeiss they announced Fullframe mirrorless lens for A7 series camera under Zeiss planer brand name, the lens covers a classic portrait range of 50mm and features bright F1.4 aperture for creamy bokeh.
Sony FE 50mm F1.4 ZA Prime Lens Sample Image
Take a look at the sample image below captured by recently announced FE 50mm F1.4 ZA Prime Lens.
Portrait wide-open | 1/3200 sec | f/1.4 | 50.0 mm | ISO 100 || Source – ephotozine.com
It’s look like after Light L16 camera Nikon will become first to make Multi-Aperture Computational Camera, the latest patent reveals that Nikon working on a compact camera with 4 different sensors paired with different lenses.
Nikon Multi-Eye Camera
Description, self-interpretation of the patent literature
Patent Publication No. 2016-114615
Published 2016.6.23
Filing date 2013.4.9
Nikon patent
4 eye lens
Bending optical system
Thin body
Shooting share the angle of view
We are able to access more details from the patent since very limited amount of information is available right now, but we do believe that the camera will have same working principle as of Light L16.
According to anonymous email we have received today Nikon upcoming entry level camera will have 24MP Sensor and ISO range from 100 to 25600. The source also said the announcement from Nikon will begin from last week of next month.
The information look logical to us, since Nikon already discontinued Nikon D3300 DSLR a while ago and it clearly indicates that Nikon is now fully prepared to announce Nikon D3400 / D3500 camera anytime soon.
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