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Firmware Update

Sony 24-70mm and16-35mm A-mount Lenses Coming in 2015

new-lenses-comingWith the announcement Sony A7 II camera, Sony also announced the development announcement of Vario-Sonnar T * 24-70mm f/2.8 ZA SSM II Lens and Vario-Sonnar T * 16-35mm F2.8 ZA SSM II Lens, according to the specification we have both the lenses will feature improved AF speed and weather sealed design, we have no doubt on the optical performance / quality of both the lenses since as we know both are made by Zeiss.

stay with NEW CAMERA (FACEBOOK | TWITTER | GOOGLE+) and we will update you soon as we get any new information / see more Sony Alpha Rumor.


Sony A7 II Camera Announced - Press Release, Videos and Full Specification

Sony-A7-II-camera-imageSony A77 II camera finally announced in Japan, the camera comes with built in 5-axis image stabilization system, but the sensor remains same as of Sony A7 and hence the AF points also remains same, due to the implementation of new AF algorithm the AF lock time reduce to 30%, the start-up time is also reduced to 40% , Pro-quality high bit- rate XVAC S format also added that developed based on the professional XVAC 4K / HD format. The hand grip and the shutter button is also redesigned to improve the user experience,

The A7 II shipping will start in Japan from 5th December 2014, no information available about worldwide availability.

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Sony A7 II Press Release

The press is published by Sony Japan, translated by electronic software

Sony, the world’s first will release the optical 5 Jikute shake 35mm full-size sensor corresponding interchangeable-lens digital SLR camera with a built-correction function to the body α7 series “α7 II”.
This unit, as a digital single-lens camera of 35mm full-size sensor loading, Features of α7 series with the world’s smallest and lightest is intact, is a model that has condensed a high-quality performance. Effective 24.3 million pixels 35mm full size Exmor ® (Exmore) equipped with optical 5 Jikute shake correction function to move to match the CMOS sensor to shake, the shutter speed of up to 4.5 stages in the still image shooting  2 to achieve the correction. In the shooting was difficult scene does not use a tripod until now, you can also sharp still images and video shooting than with reduced blur in the hand. A high-quality depiction of the full-size sensor, I will easily enjoyed in more scenes.In addition, by mounting the camera shake correction function in the body, also the A-mount lens was mounted using a mounting adapter (not included), it is possible to utilize a camera shake correction function.

The world’s first  1 Built-in full-size sensor corresponding body the optical 5 Jikute shake correction function of

Prone angle camera shake when such as focal length telephoto shooting long (① pitch / ② yaw) and macro shooting such as Shifutobure appearing significantly in accordance with the photographing magnification increases (③X axis / ④Y axis), such as during the night view shooting and movie shooting a variety of blur, such as rotational camera shake (⑤ roll) that stand out is detected by a 5-axis, and correction in still image and video shooting.
This unit, move the 35mm full size sensor to fit the blur, blur correction. During still image shooting, shutter speed of up to 4.5 stages  2 to achieve the correction.

Various α ™ lens to achieve optimal optical 5 Jikute shake correction in

This machine, because the margin is born in shutter speed by mounting the camera shake correction function in the body, to be mounted, etc. E-mount lens of the camera shake correction function (OSS) non-mounting, use a tripod in the dark mobility, etc. can slow shutter speed taken by a hand-held can be improved without, a wider range of shooting representation. Also, mount adapter “LA-EA4″, “LA-EA3″ (sold separately) 5 Jikute shake correction in the body even when you are using the A-mount lens using will work.
This unit, you can take advantage of the excellent descriptive power of various α lens.

  • ※ 3:There is a lens that does not correspond to the part 5 Jikute shake correction.

Check the correction effect in the Live View image

Be a liquid crystal monitor and organic EL viewfinder, for the corrected image can be confirmed in real time, it is possible to configure a stable framing and focusing even in telephoto shooting or macro photography.

2. equipped with a fast hybrid AF to achieve high-speed, high-precision auto-focus (AF)

Wide AF coverage by 117-point phase-difference AF sensor (contrast AF of +25 points)

Extensively placement of the screen the contrast AF of extensively deployed 117-point phase-difference AF sensor and 25 points. Taking advantage of high motion follow-up of the phase difference AF sensor, you can capture the subject in a wide AF coverage even in the difficult focus subject.

Conventional ratio  4 AF response that achieves the speed-up of about 30%

The evolutionary algorithm to detect the object position, and optimizing the driving of the lens. Conventional ratio in a variety of use scene 30% faster was to realize the AF response.

The advanced motion prediction algorithm, conventional ratio is achieved about 1.5 times of the follow-up performance

The unique predictive AF algorithm that has evolved, and to accurately predict the next movement of the subject, conventional ratio  4 about 1.5 times the tracking performance is achieved. In addition, during the high-speed continuous shooting continues to follow (up to about 5 frames / sec.) In AF · automatic exposure (AE) is the subject, and does not miss a moment of movement and expression of aimed at the subject. The “lock on AF” to do the best focus while recognizing the size of the subject to follow the motion capture of the advanced image analysis techniques, follow-up performance is significantly improved.

3. achieve a high quality and variety of video features by the full-size image sensor and image processing engine BIONZ X ™

35mm full size Exmor CMOS image sensor to achieve high resolution and high sensitivity, low noise

35mm full size of the Exmor CMOS image sensor (effective about 24.3 million pixels), high sensitivity that takes advantage of large pixel size and high resolution, and a drawer full advantage of the optical performance of the lens by the low-noise characteristics, together with the blurring representation of the full-size unique Achieve a high descriptive power Te.

Image processing engine BIONZ X to reproduce with low noise the natural texture and high sense of resolution

Processing speed is equipped with a significantly evolved image processing engine BIONZ X (Bionzu X). To reproduce every detail the natural texture by high-speed processing capability and “detail reproduction technology”, narrowed “diffraction reduction process” that does not impair the sense of resolution in shooting, a sense of high resolution even in low-light environment, such as at night or indoor to significantly reduce the noise while maintaining the texture and due to “area division noise reduction”, and high image quality.

Corresponding to the high bit rate recording format XAVC S

In addition to full HD (1920 × 1080) recording format with 60p / 60i / 24p, which is compliant with the AVCHDVer.2.0, XAVC has been developed for professional ®corresponding the recording format to XAVC S that was extended to consumer applications.  5 full HD high-quality image can be recorded at a high bit rate 50Mbps at the time of recording. And inter-frame compression (Long GOP) method of performing compression using the difference information between frames, the moving picture compression method adopted MPEG-4 AVC / H.264. Linear PCM as audio compression method, file format is adopted MP4.

And to provide a wide variety of video features to meet the professional workflow

Including picture profiles that can be adjusted tone images in the camera body, S-Log2 to realize a wide dynamic range  also supports S-Gamut which had a gamma and wide color gamut. In addition, time code / user bits that are useful when editing, corresponding to that external recorder and sync Rewritable REC control function, also corresponding to a marker display / settings and simultaneous video recording function.

4. realize improvement and high reliability of operability

To achieve a more sophisticated operability

Grip, even when fitted with a large telephoto lens, pursuing the shape and height can be stably held at the time of photography. At the same time, place the mounting position as more natural release button can press on the front, such as expanding the size of the button, and adopted a conscious design to reduce camera shake. I was conscious until the comfort at the time of shooting. In addition, 10 equipped with a customizable button that can be assigned to 56 types of functions to suit your preferences.
LCD monitor adopts the tilt movable, White Magic ™ to achieve high visibility even in bright scenes, such as outdoor (white magic) I have adopted a liquid crystal.

Faithfully equipped with a reflecting high contrast, high-resolution XGA OLED Tru-Finder ™ the creative intent

Equipped of organic EL viewfinder XGA OLED Tru-Finder (true finder), high contrast and fine focus by reflecting and expanding display function and peaking function of various set values ​​in the high resolution of the viewfinder pixel number 2.36 million dots, the photographed image of confirmation, also faithfully reproduce the image on the viewfinder to remain seen before blurring of the image to be photographed. Also in APS-C format is equipped with a specification that is fully compatible, you can image displayed using the entire panel even when the APS-C lens is attached.

To achieve a high reliability to withstand hard use of the professional user

Top and front cover of the body, adopted a high magnesium alloy rigid in internal structure, both high robustness and lightweight. In addition, such large aperture telephoto zoom lens and heavy lenses for motion picture, the mount structure with enhanced rigidity than friendly to various lens use is adopted.
Major operation buttons and dials, water droplets inside the body, dust adopted the sealing process, such as less likely to invade, media and jack cover, seam of each cabinet parts are double structure of irregularities, also dust and water adopted a conscious design. In various scenes, and images can be taken with confidence.

Previous models high-speed start-up that was reduced by about 40%

The start-up time until the shooting possible state from putting the power switch, the current machine about 40% faster ratio.

5. Equipped with Wi-Fi / NFC function which enables them to be shared with mobile devices, corresponding to PlayMemories Camera Apps ™ camera to evolve

  • The Wi-Fi / NFC that allow mobile device interaction (Near Field Communication: short-range wireless communication) is mounted.
  • Corresponding to PlayMemories Camera Apps (PlayMemories Kameraapusu) that you can add a variety of functions depending on preference.
    Applications that can be set lens peripheral illumination, chromatic aberration of magnification, the correction value of the distortion in the manual

Sony A7 II Videos

Sony A7 II Video #1 Uploaded by Sony

Sony A7 II Video #2 Uploaded by Sony

Sony A7 II vs Sony A7


Sony A7 II finally announced by Sony today, the new Sony A7 II comes with Sony home grown 5 axis image stabilization system, the camera also features improved firmware and auto-focus algorithm that minimizes the start-up time by 40% and improves the AF speed by 30%, now take a look at the major specification difference below…

Sony-A7-II-vs-Sony-A7-imageThe Sony A7 II will arrive 5 axis image stabilization and XAVC S video format, these are the two new things that added to the A7 II camera. The Sony A7 II camera features same resolution as of its predecessor Sony A7 camera and AF points are also same (117 Phase detect and 25 contrast detect), but due to the  improved AF algorithm the new Sony A7 II takes 30% less time than the Sony A 7 camera to acquire AF.

The Sony A7 is bit heavier may be due to the built-in 5 axis image stabilization system

Verdict: We don’t find any major difference between the A7 II and A7 except the image stabilization, we also do hope that after few months Sony will bring   firmware update to implement fast AF in A7 too. For current A7 users we recommend you to wait for Sony A7 III camera.

Sony A7 DealsSony A7 Deal at B&H Store $200 off

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Sony A7 II Full Specification Leaked

Sony-A7-II-imageWe now have the full confirmed specification of upcoming Sony A7 II camera and it is expected to arrive anytime soon, the Sony A7 was announced on Oct 16th 2013 as we have said here that Sony will going to announce A7 II and A7R II camera soon,

Take a look at the detailed specification
- 24.3 million pixels FF sensor
- 5-axis in body stabilization
- LCD monitor 3.0-inch 1.23 million dot. 107 degrees up, and tilt 41 degrees below
- EVF 0.5-inch 2.36 million dot
- ISO100-25600 (extended with ISO50). Video ISO200-25600
- The shutter speed is 30 seconds -1/8000 seconds
- 270 sheets at the number of possible shots EVF use. LCD monitor when using 350 sheets
- Continuous shooting 2.5 frames / sec. When speed priority continuous shooting 5 frames / sec.
- Video XAVC S, AVCHD, MP4
- The battery is NP-FW50
- The size of 126.9mm x 95.7mm x 59.7mm
- Weight 599g (including battery and memory)
- Vertical position grip VG-C2EM (sold separately)
- Media Memory Stick PRO Duo / PRO-HG Duo / XC-HG Duo, SD / SDHC / SDXC (UHS-I compatible)

From the specification its look like the Sony A7 II have same sensor as of Sony A7 camera, however we are not confirmed yet that the upcoming sensor is new or old…5 axis image stabilization and XAVC S format are the two new things that added to the A7 II camera.

Please Like the Sony A7 II Page at Facebook and get all the latest announcements and updates


Sony to Stop Making Small Sensor Compact Camera

Sony-small-sensor-compact-cDue to low sales volume Sony may completely stop making small sensor based compact camera, Sony will keep active its RX and QX line only… so if the rumor is true than we will not going to see any new cybershot compact camera from Sony, Sony will only update it’s RX and QX line-up of camera.


Sony Announces Stacked Sensor with Phase Detection Technology


Today Sony announced a new generation of Stacked sensor, the newly announced Exmor RS™ IMX230 sensor is small in size (1/2.4″), pixel size is 1.12μm,  and features 21 MP effective megapixels, the sensor is fabricated with 192 AF points and the earlier features 179 active phase AF points, the major area of implementation of this sensor is smartphones and compact cameras…we do hope that Sony will use its new IMX230 sensor in Sony Xperia Z4 smartphone,

Sony-IMX230-sample-imageThe Sony will start shipping the sensor to its partners in April 2015 with a price of $18 (CNY 2,100).

Take a look at the press release
Tokyo, Japan – November 17, 2014 – Sony Corporation (hereafter “Sony”) today announces the commercialization of the Exmor RS™ IMX230 for smartphone cameras and other devices requiring increasingly sophisticated image-capture functionality. With 21 effective megapixels, this stacked CMOS imaging sensor features compact size, higher image quality, and improved functionality. This is the industry’s first CMOS image sensor for smartphones to be equipped with an onboard image plane phase detection AF signal processing function to achieve excellent focus tracking of fast-moving subjects. The High Dynamic Range (HDR) function, which captures both backgrounds and subjects clearly and vividly even in high-contrast scenes such as backlit locations, now supports high-resolution still images and 4K video recording. This new CMOS image sensor will ship in April 2015.

Model name Shipment date (planned) Sample price
Type 1/2.4 21 effective megapixels*2 stacked CMOS image sensor
April, 2015 2,100 yen
*2: Based on the method for specifying effective pixels in image sensors

Rather than the traditional back-illuminated CMOS image sensor’s support substrate, the Exmor RS™ uses a chip consisting of signal processing circuits, on top of which is stacked a pixel section consisting of back-illuminated pixels for an original stacked construction. This kind of stacked CMOS imaging sensor, which delivers superior image quality and high functionality in a compact size, was first commercialized by Sony in 2012.

The new IMX230 is a type 1/2.4 stacked CMOS image sensor with a significantly improved 21 effective megapixels, and it is also equipped with a newly developed signal processing function. These features fulfill the growing needs in smartphone photography for high-speed autofocus (image plane phase detection AF) and clear, high-quality capture of bright and dark areas even in backlit scenes (HDR imaging). Image plane phase detection AF is a technology used in mirrorless interchangeable-lens cameras, and HDR imaging now supports not only 4K (4096 x 2160) high-resolution videos but also still images. Sony also plans to extend the lineup by adding a 16 effective megapixels stacked CMOS image sensor equipped with image plane phase detection AF and HDR imaging functions by the end of the next fiscal year.

IMX230 Main Features

Image plane phase detection AF This function enables the camera to capture quick-moving subjects and makes accurate, high-speed autofocus tracking possible when shooting still images and videos, such as kids and animals constantly on the move and other fast subjects including athletes at sporting events. Dedicated image plane phase detection AF pixels are discretely incorporated into the screen of the image sensor, and the distance to the subject (range) and lens position for focusing are calculated based on the information obtained from these dedicated pixels. Up to 192 AF points can be used. All of this is instantaneously carried out by the stacked CMOS image sensor’s internal image processing circuits, making it easy to enjoy shooting photos and videos of fast-moving subjects on a smartphone or other device.

High Dynamic Range (HDR) imaging
This function enables the camera to record still images and videos that reproduce details and rich gradations in the highlights and shadows of high-contrast scenes, such as those found in backlit environments. This is made possible by setting two different exposure conditions and applying the appropriate signal processing to the image information obtained from each condition. Through improved pixel placement and signal processing, this new HDR imaging function is now compatible with both video recording and, by popular demand, still image capture, the latter a feature that was not available previously*3. The enhanced resolution and generation of images with a wide dynamic range enable a high level of visibility and the production of images with vivid backgrounds and subjects, even in backlit conditions. This function is also compatible with 4K (4096 x 2160) high-resolution video recording.
*3 The HDR movie function announced on January 23, 2012 supported video recording only.

Sample using the IMX135 3.2 effective megapixels*4Sample using the IMX230 21 effective megapixels
*4 When using the HDR movie function, the effective pixel count is reduced to 1/4 of its original number.

Sony Upcoming Active Pixel Sensor Details Leaked


The theoretical structure of Sony upcoming Active Pixel Sensor Details Leaked today, as we have said earlier that the newly developed sensor has a moving color filter above the sensor that moves on horizontal direction and manages to capture three exposure / images (RGB) at the same time and merges into one,

the advantages of active pixel technology are

– Bigger pixels compared to same resolution Bayer sensor. This means more electrons captured and therefore higher dynamic range and lower noise (crazy ISO possible…even crazier than those of the Sony A7s).
– No moire issues anymore. No Anti Aliasing filter needed (increases per pixel sharpness).
– That tech also allows to make crazy high megapixel sensor. For example if you keep an Sony’s APCS pixel size same as the current Sony A7r 36MP RGB pixel size sensor you could in theory make a much higher resolution sensor with same noise level.
– Less pixels to read means also faster processing and readout.
– You actually can have a “full-monochrome” sensor

The sensor is expected to introduced in smartphones first… and later on it will be added to mirrorless and compacts.

stay with us (FACEBOOK | TWITTER | GOOGLE+) and we will update you soon as we get any new information / see more Sony Rumor.

src – SAR