Avata 360 drone pages are now live at Amazon.com. The announcement was made on March 26, 2026, but, as we mentioned in our news article, the availability or official announcement of 360 will be made in the United States of America on March 30. Finally, on the day we have the DJI 360 listed at Amazon.com.
Most importantly, team amazon and DJI, in last minute preparation to put down the stock line live for users, and therefore there is just a moment of hold there, so you have to wait a little bit more, and once the product with the other set of bundles gets live, we will also be updating this page, but for now it is written currently unavailable since the work is going on in the backend.
Avata 360 is now live on Amazon.com, but yes we are waiting for stock lots to arrive for US buyers at the direct link: https://amzn.to/41znLnJ.
A lot of users asking about the two- DJI Avata 360 vs. Antigravity A1? – Yes, we are not against or in favour of any specific brand or drone, but when we compare DJI 360 with antigravity, even obviously 360 looks more versatile due to the dual mode work operation where you can use preview of the drone as well as you can use it as an FPV drone, having a square 1 inch approximate size sensor delivers the maximum image quality possible at the very same time. Despite having such an advanced camera module and overall very strong ecosystem, it comes at much less compared to the antigravity, even so either technically or in terms of price, the DJI wins clearly, although some users like antigravity A1 for specific reasons and we appreciate that, but again in terms of the technical aspect, the type of freedom we are getting with Avata 360 and the price that we have to pay, overall Avata 360 comes out as a clear winner.
What Makes the DJI Avata 360 a Game-Changer?
So just have a look at the set of core specifications that we are getting with Avata 360 drone.
Dual 1/1.1-inch CMOS sensors for stunning 8K/60fps HDR 360° video and up to 120MP 360° photos
Omnidirectional obstacle sensing (with night vision support) for confident, worry-free flying
Integrated propeller guards and a lightweight design perfect for indoor/outdoor adventures
DJI O4+ video transmission with ultra-low latency and extended range
Up to 23 minutes of flight time per battery
Seamless compatibility with DJI Goggles and Motion Controllers for true FPV thrills — plus a single-lens mode for classic Avata-style shooting
Whether you’re a content creator chasing cinematic 360° shots or an FPV pilot who wants to “see it all,” the Avata 360 unlocks creative freedom like nothing before.
US Availability Update
As you all know, the Avata 360 is now available for sale in many countries, specifically in the Asian region, but for US buyers, we are still waiting for it to become available for pre-order/purchase. As soon as the Amazon product page confirms the buy option, we will update this page, so don’t forget to bookmark it so you can keep visiting it, and we will alert you as soon as it drops on Amazon.
What do you think — is the Avata 360 your next drone? Drop your thoughts in the comments below. More hands-on impressions, pricing breakdowns, and comparison videos coming very soon!
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The article “DJI Avata 360 Product Page Goes Live on Amazon.com – US Buyers, the Wait Is Finally Over!” was updated 7:14 am, Tuesday, 31 March 2026, Greenwich Mean Time (GMT) by thenewcamera.com team | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM to get live news — > DJI Rumors
So just after two days of the DJI Avata 360 launch, now we have the Creator Combo images of the DJI Osmo Pocket 4 camera, the image show above covers all theCreator Combo accessories in it, which will be available to you with the Pocket 4 camera, and even just before that we have massive images of the DJI Pocket 4 camera available in Drone Tech Store, All these leaked images confirms that retailers are now stocked up with the Pocket 4 camera, preparing for its global launch.
Based on the same set of leaks and comments from the retailer itself, we learned that the Pocket 4 camerais ready to ship and will be delivered on April 20. If everything goes on schedule, the camera will be available worldwide from April 20. The teaser or official announcement date is not yet confirmed by DJI, so we are waiting for final confirmation.
First real stock photo of the DJI Osmo Pocket 4 Creator Combo – March 28, 2026 (Credit: @D2Help)
DJI Osmo Pocket 4 Key Specifications (Confirmed)
The new Pocket 4 brings massive upgrades over the Pocket 3:
Sensor: 1-inch CMOS with 50MP stills
Video: Up to 6K/60fps — ultra-sharp footage
Stabilization: New 4-axis magnetic stabilization (biggest leap yet)
Screen: Bright 2-inch rotatable touchscreen
AI Tracking: Next-gen AI Tracking 7.0
Low-light performance: Significantly improved thanks to the larger sensor
So this is a really big surprise: even before the official announcement, retail stores are confidently placing their stock online. We have also witnessed the dummy unit shipment packages leak, as well as the demo units of the DJI Pocket 4 camera with LED flashlight, which leaked approximately a month ago in retail outlets across mainland China.
This recent set of leaks clearly shows that the Pocket 4 Standard Edition is now distributed globally to almost all retailers, not only in mainland China. And very soon — as we have received a date via retailers — sales will start on April 20, as the Dronetech store confirmed during the conversation that they can deliver the standard Pocket 4 unit. So that clearly means the announcement is going to happen on or before April 20, 2026. This is not the first time we are witnessing this massive amount of leaks before the official announcement — even the DJI Avata 360, which was announced in March, followed the same pattern.
These specs make the Pocket 4 the new king of pocket vlogging cameras in 2026, directly competing with the upcoming Insta360 Luna.
What’s Inside the DJI Osmo Pocket 4 Creator Combo?
The Creator Combo is clearly aimed at serious content creators. From the leaked stock photos, we can see:
Multiple official DJI Osmo Pocket 4 retail boxes
Black premium carrying pouch with the DJI logo
Full accessory kit in clear plastic packaging
Extra battery handle/grip with built-in mic
Charging cables, mounts, and protective covers
Quick-start guide and warranty documentation
Retailers are already displaying the full combo — a strong sign that global rollout (including USA and Europe) is imminent, most likely mid-to-late April 2026.
So this is a really big surprise that even before the official announcement, the retail stores are confidently placing their stocks on the go at the very same time. We have also witnessed the dummy unit shipment packages leak, as well as the demo units of the DJI Pocket 4 camera with LED flashlight, which also leaked approximately a month ago in mainland China. So technically, if you consider this, it massively shows that the Pocket 4 Standard Edition is now distributed globally to almost all the retailers out there, not only in mainland China, and very soon, approximately as we have received a date via retailers, that on April 20 they can deliver the standard Pocket 4 unit. So that clearly means the announcement is going to happen on or before April 20, 2026, and this is not the first time that we are witnessing this massive amount of leaks before the official announcement, even with the DJI Avata 360, which was announced in March.
We’ll update this page the moment official global pre-order links go live on Amazon, B&H, and DJI’s store. Drop your questions in the comments — should we do a full hands-on comparison with the Pocket 3 once we get a review unit?
The article “The $265 Lens That Just Made Every Other 35mm Feel Fat and Overpriced” was updated 1:04 pm,Saturday, 28 March 2026, Greenwich Mean Time (GMT) by thenewcamera.com team | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM to get live news — > DJI Rumors
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The article “DJI Pocket 4 Coming April 20, 2026 – Massive Leak Before Official Announcement” was updated 2:16 pm, Friday, 27 March 2026, Greenwich Mean Time (GMT)by thenewcamera.com team | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM to get live news — > DJI Rumors
A lot of new information related to the Pocket 4 camera has leaked today, and most importantly, it has been leaked by Colombian DJI authorized dealer DroneTechx (@dronetechx), which has gone all-in with a massive Instagram campaign teasing the highly anticipated DJI Osmo Pocket 4.thenewcamera.com breaks it all down: country of origin, exact pre-sale pricing according to DroneTechx
Yes, we have reported the dummy unit on its way to retailers just before this. But while writing this article, we have received a lot of information related to the DJI Pocket 4 standard edition model, thanks to our sources, those who captured all the possible information, reels available at that moment, and sent it back to us. For now, yes, some of the videos that have been taken down or are uploaded to the stories. But we do have them below so you can check them for yourself.
DJI Osmo Pocket 4 Price According to DroneTechx (Pre-Sale Exclusive)
DroneTechx is running a “PREVENTA EXCLUSIVA” (Exclusive Pre-Sale) campaign right now.
Hot Sale Price revealed in their promotions: COP $2,092,500 (approx. $567 USD at current rates).
Savings: Over COP $220,000 off regular pricing.
This appears to cover the Creator Combo bundle (most popular configuration).
No public “add to cart” price yet on the main website (still in teaser phase), but they urge followers to DM or WhatsApp for early access
Pocket 4 Specification – Key highlights they emphasize:
1-inch CMOS sensor for better low-light and detail.
Ultra-sharp professional video
Upgraded stabilization + possible 6K or 4K120fps video.
Larger battery (~1545mAh) for extended recording.
Improved modular accessories and Creator Combo extras.
Rotatable touchscreen + seamless DJI Mic 2 integration
Advanced intelligent stabilization – smoother than ever.
Creator Combo: $649–$749 USD. DroneTechx’s COP 2.09M pricing is highly competitive for Colombia, undercutting many local resellers.
How We Discovered the April 20, 2026 Date
While scrolling through the comments on DroneTechx’s recent Osmo Pocket 4 post, a customer (@oscalacaman) asked about delivery timing.
DroneTechx’s official reply (posted 10 hours ago):
“@oscalacaman herzlicher Gruß 20. April $3.800.000”
Translation: “Kind regards — April 20 — $3,800,000 COP”.
This is the first time an authorized dealer has publicly named April 20, 2026 as the availability date. The same comment thread also confirms it is the standard Osmo Pocket 4 (no “Pro” version announced yet).
Stay tuned at thenewcamera.com — we’ll update this article the moment the first units ship on April 20, 2026
Well, according to DroneTechx, the official announcement of the standard Pocket 4 camera is about to happen on April 20, 2026, so this is the date that we are getting from the standard set of conversations with their subscribers or customers. Again, we are still waiting for an official confirmation from DJI
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The article “DJI Pocket 4 Coming April 20, 2026 – Massive Leak Before Official Announcement” was updated 2:16 pm, Friday, 27 March 2026, Greenwich Mean Time (GMT)by thenewcamera.com team | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM to get live news — > DJI Rumors
Clear close-up of the official “Osmo Pocket 4 Dummy Unit” label showing date code, EAN/UPC, “Made in China”, and “Total: 15”.
So yes, we do have some new information related to the DJI standard Pocket 4 edition, and this was stated by the veteran DJI leaker @Quadro_News, who dropped a major update yesterday. Fresh images from our sources now make the evidence undeniable.
A major update was dropped yesterday, and fresh images from our sources now make the evidence undeniable.
In his post “Avata 360… Lito and Pocket 4… Yep, @DJIGlobal 🤭”, Igor Bogdanov confirmed three big 2026 products are real. But the attached shipping label — now backed by exclusive new warehouse photos — is the real bombshell: Osmo Pocket 4 dummy units are already being shipped in bulk.
That clearly indicates that DJI is not planning to announce the Pocket 4 camera very much sooner; units and the dummy units specifically made for retail store display sections are on their way for distribution purposes.
The dummy units specifically made for retail store display sections are on their way for distribution purposes.
Massive OVERPACK pallets in a DJI warehouse filled with boxes marked UN3481 (standard lithium-ion battery shipping label used by DJI). This is not a small test batch — this is large-volume logistics preparation. These photos confirm that DJI has moved well past early prototyping. Dummy units are now being palletised and prepared for global distribution.
Exclusive New Warehouse Photos Reveal Full-Scale Preparation
Thankfully, our sources have sent us high-resolution images that go far beyond the original leaked image by the veteran sources, and in this detailed image, you can see not only one, but other lots of shipments that are ready to get distributed soon. You can see not only one, but multiple lots of shipments ready to be distributed soon.
What is a Dummy Unit?
Non-functional mock-ups used for packaging tests, retailer training, regulatory filings, and marketing photography. Retailers usually place dummy units to showcase various products. They technically show off the product without using the original product, as the unit is very low compared to the original product’s price. It is much safer for retailers to put down the dummy for people who just want to have hands-on and look how it feels holding the camera. If someone is really interested in buying the camera, then obviously, the store service is ready to showcase the product and allow them to have hands-on experience before purchasing.
What Else Was Confirmed in the Leak?
Well, that may be considered as the most important part, since the things that we know for now, based on what is visible to us, are that DJI Pocket 4 dummy units are now being shipped to retail stores for the final set of announcements, so that they can take pre-orders; so is the camera. But if you guys closely look at the tweet of Igor, then you will find that he has mentioned three names. And the three names are the 360 drone, the DJI Pocket 4 standard edition camera, and the Lito X1.
As you know, the Avata 360 announcement date is today, that is, March 26, 2026, in mainland China, as well as Canada and the United States of America. The Avata 360 will officially arrive on March 30, 2026. Other than that, the standard edition announcement is on its way, and most probably we will have it in April–May 2026. Other than that, the third name on the list, which is said to be a drone for now, clearly hints that after the standard Pocket 4, we have the Lito announcement next.
Dji Pocket 4 Standard Edition Prototype surfaced in a hands-on video
in February 2026. A customer visited DronesKaki Bukit Bintang in Fahrenheit 88, Kuala Lumpur, Malaysia, and showed off the DJI Pocket 4 to the store staff. As described in the post: “A customer came to show us the DJI Pocket 4! It’s a cool gimbal camera with an LED light.”
This 33-second Instagram Reel, uploaded on February 15, 2026, by the official DJI-authorized retailer DronesKaki, captures the first hands-on DJI Pocket 4 footage outside of China leaks. It’s perfect for vloggers eyeing the DJI Pocket 4 release date, DJI Osmo Pocket 4 specs, and DJI Pocket 4 Malaysia availability. We’ve embedded the video, broken down the highlights, compared it to the Pocket 3, and included the latest leaked specs.
What This Means for 2026: DJI’s Busiest Launch Window Yet
March 26, 2026 → Avata 360 is live
April–May 2026 → Osmo Pocket 4 very likely (China announcement possibly today or next week, global shortly after)
Q2–Q3 2026 → Lito 1 and Lito X1 drones
The warehouse-scale shipment of Pocket 4 dummy units strongly suggests DJI has already cleared major production and regulatory hurdles. Expect the official reveal and pre-orders in the coming weeks.
This is no longer just a rumor — it’s photographic proof of advanced pre-production. The combination of Quadro_News’ post plus these exclusive warehouse images makes the Osmo Pocket 4 one of the most certain upcoming DJI releases of 2026. We’ll update this article the moment DJI makes it official (possibly as soon as today). Turn on notifications so you don’t miss the reveal. What are you most excited for — the new Pocket 4, Avata 360, or the affordable Lito drones? Let us know in the comments!
TheNewCamera Exclusive coverage: Insta360 is pushing the boundaries of innovation, just one after another, and in the latest leak, we have a wireless microphone, which is an upcoming product of Insta360, accidentally revealed by insta360 CEO, in a newly surfaced clip from founder JK Liu (Liu Jie) shows the company was testing something truly unique: a wireless lavalier mic with a live-refreshable customizable display.
The short interview clip, originally shared on Xiaohongshu (now deleted/404), shows Liu holding a round black transmitter with a small circular screen. On it? A bright yellow-and-blue “对话 / DIALOGUE” logo with wings — and he explicitly says the display can be updated on the fly.
Subtitles from the clip (translated):
“This is the microphone we’re about to launch.”
“It can refresh the logo on top.”
“For example, the ‘Dialogue’ program team’s…”
“Just put the ‘Dialogue’ logo on it.”
Insta360 Wireless mic ready with a built-in screen capable of live branding or personalization.
What the Prototype Looked Like
The overall design looks very futuristic. From the glimpse, we have a tiny round microphone, which looks very similar to the circular microphones that we have, specifically from Hollyland and other brands.
But the unique thing that we have found in this image is the display over the microphone, which allows you to control the settings of the microphone, as well as customise its presence with variable colours, depending on the type of mood or the clothes you are wearing, even as mentioned by the source living branding / adding logo etc also possible in the mic to cutomize the overall look
So, it is much more advanced than the current generation of microphones we have seen, which rely on physical controls.
Liu’s excitement suggests this was meant to be a standout feature for content creators, event teams, YouTubers, and even TV production crews who want branded mics without stickers or tape.
The Arrival Date
Some commenters on the original Xiaohongshu thread speculated a connection to the Insta360 Luna pocket gimbal camera (expected any day now in late March or April 2026). But, while nothing is confirmed, a smart mic with visual feedback would pair beautifully with a vlogging-focused device like Luna.
What do you think about this innovative microphone? Would you want a wireless mic with a customizable screen, or is the current Mic Air already perfect? Drop your thoughts in the comments
Stay tuned at thenewcamera.com for the latest Insta360 leaks, Luna launch coverage, and hands-on reviews.
The article “Breaking News: Insta360 Wireless Mic Prototype with Customizable Display Leaked in JK Liu Interview” was written by thenewcamera.com team on 7:00 pm, Wednesday, 25 March 2026,Greenwich Mean Time (GMT). | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM> get live news — > DJI Rumors
We are sharing a quick report about upcoming Panasonic cameras. Those that we are expecting may arrive in 2026 if Panasonic follows its scheduled update timeline. We all know that in 2025, Panasonic was very accurate with its lineup of cameras, and we expect that even in 2026, we will have some surprising announcements.
The Association of Independent Photographers has published their detailed prediction of what they would likely see in the upcoming months from Panasonic in 2026, so let’s explore them one by one.
1. LUMIX S9 II – The Compact Full-Frame Everyone Wants
The Panasonic S1 Mark II camera is expected to arrive in 2026. Still, again, we are not expecting much here, so maybe apart from a little improvement in quality, controls, and display, not much will be done. Still, overall, the specifications of the camera are expected to remain the same since it’s already one of the best offerings from Panasonic in this price segment, especially after they removed the overheating issues via a firmware update.
Now, the camera is able to record more than 30 minutes of 4K without any overheating issues, and despite its compact body, it has become more usable and more effective at this specific price point as a full-frame camera.
Let’s look at the set of updates that we are expecting from the upcoming camera and the price.
The S9 proved that a truly pocketable full-frame camera could be a hit. For the Mark II, the wish list is short but important:
Add a hot shoe (the current S9 only has a cold shoe)
Improved build quality and weather sealing
Keep the same lightweight, stylish body
If Panasonic prices it around $1,400–$1,500 (roughly the 10,000 yuan / 210,000 yen target mentioned), the S9 II could easily become the new “standard” full-frame camera for hybrid shooters who want flagship performance without the bulk. Many users are also hoping for an optional or built-in EVF, which would make it even more versatile for street and travel photography.
2. LUMIX S5 III – The Next Flagship Full-Frame Hybrid
Panasonic S5 Mark II is one of the most popular cameras. The Panasonic S5 Mark II is widely used by wedding cinematographers, so they can easily create videos for their clients in 16:9 format or 1:1 format while using the camera in open gate recording mode.
So technically, the S5 Mark II camera gives them the freedom to record the way they want, and later in the editing room, they can produce the type and style of videos the client requires.
Although in the next update, the Panasonic S5 Mark III, if it arrives in 2026, we are not expecting much change in size, and the sensor of the camera is expected to remain the same, as we have seen in the Panasonic S5 Mark II camera. We will likely see some investment in the autofocus performance of the camera, specifically improvements in the AI detection algorithm and overall image processing algorithm, and maybe we may also see an upgrade in the image processing engine with this update.
Yes, we are expecting the arrival of the Panasonic S5 Mark III in the year 2026.
New Image Processing Engine
Improved AI AF Aglos of next genration
Major sensor and AF upgrades
Even better video specs
Refined ergonomics and IBIS
It’s the logical successor that hybrid creators and serious enthusiasts have been waiting for.The current S5 II has become a runaway value king, with used bodies now regularly dipping below $1,000 in the U.S. market.
3. LUMIX S1H II – The Pro Video Workhorse
The original S1H launched in 2019 and is due for an update, and it is still a favorite among independent filmmakers for its cinema-grade video tools. Rumors about an S1H II have been circulating for some time, and the window feels right for a 2026 refresh.
For those who are new, the Panasonic S1H series is designed specifically as a “bridge” camera that brings professional cinema camera capabilities (comparable to the VariCam and EVA1) into a handheld mirrorless camera body.
Based on recent interviews and conversations, it looks like Panasonic is working on the successor to this camera, and this could be the best year to announce the successor of the S1H camera.
In a recent interview with Petapixel,Panasonic’s Toshiyuki Tsumura, Executive Vice President and Director of Imaging Solutions, said:
Panasonic Lumix’s goal with a future S1H is to combine professional broadcast-level capabilities with the S Series’ smaller camera size.
“We feel that in order to be called an S1H, we would have to include prosumer and professional video capability in the camera within the small camera footprint. However, this would probably require a lot of cables and specific functionality for professionals. It’s not necessarily just video capture capability, but also connectivity, IP control, and system integration capacity. We need to include that functionality in a small size, so we’re striving to develop this kind of system,” Tsumura.
Panasonic S1 H Mark II Rumoured core specification
6K/8K internal recording
ProRes RAW
Advanced cooling and connectivity
Pricing will be the big question in today’s market, but demand from indie studios and high-end creators remains strong.
4. LUMIX LX100 III – Capitalizing on the Compact Camera Revival
Well, this is the most-awaited compact camera from the LX series. Last year, we had a kind of display screen update in the LX100 Mark II camera. Now we are waiting that at least this year, after a very long time, the LX100 II was announced back in August 2018, and since then, people have been waiting for an update or a refreshed compact camera in hand, but are still waiting for it.
The LX100 II was very capable when it was announced, using a 17-megapixel Micro Four Thirds sensor with an effective resolution output of 12.8 megapixels and a DFD (Depth From Defocus) autofocus system.
In 2026, we are expecting the LX100 Mark III camera with an updated sensor and a hybrid autofocus system.
. An LX100 III feels almost inevitable in 2026, likely featuring:
Updated sensor and processor
Improved EVF and touchscreen
Modern video capabilities
It could be one of the most exciting “fun” cameras of the year.
5. New Micro Four Thirds Bodies – Especially a GX9 Successor & GH8
The MFT system is far from dead, and fans are hungry for fresh models beyond the high-end GH and G9 series. Top requests include:
GX9 successor (known as GX7 Mark III in some markets) – a stylish, compact rangefinder-style body focused on design and portability
GH8 – the long-awaited next chapter for serious video creators who love the GH line’s features but want the latest tech
After several years of mostly premium releases, a strong mid-range or enthusiast MFT model would be very welcome.
6. Lenses: The Third-Party Wave Continues
On the glass side, Panasonic’s own lens roadmap has slowed, so many photographers are realistically looking toward Sigma, Viltrox, and Sirui for affordable, high-performance L-mount and MFT options in 2026.
Bottom line: 2026 looks like a very promising year for LUMIX fans. Between the S9 II’s potential hot-shoe/EVF upgrades, the S5 III flagship, a possible S1H II for video pros, the return of the LX100, and long-awaited MFT refreshes, Panasonic has plenty of room to excite both hybrid shooters and dedicated filmmakers.
We’ll keep a close eye on official announcements as the year progresses. Which rumored LUMIX 2026 camera are you most excited about? Drop your thoughts in the comments below!
Stay tuned to TheNewCamera.com for the latest Panasonic LUMIX news, rumors, and reviews.
At TheNewCamera.com, we’re dedicated to keeping you informed about the latest camera news. The article “Upcoming Panasonic LUMIX Cameras 2026: What to Expect as LUMIX Turns 25” was published on 4:41 pm, Tuesday, 24 March 2026, Greenwich Mean Time (GMT), Time in Washington, DC, USA, by thenewcamera.com team | Follow us on our social pages FACEBOOK | TWITTER | INSTAGRAM to get live Camera News + Panasonic Rumor
This is really very interesting. An updated and important one that you should not miss. Just a few hours after the DJI filed its patent lawsuit in China, Insta360 founder and CEO Liu Jingkang posted a no-holds-barred reply on the Chinese social media platform Weibo.
And we are picking up his lines. What exactly he said in response to the lawsuit filed by DJI, and typically by reading this out, you will also understand what it actually means for buyers in the United States of America.
What Exactly Did Insta360 CEO Liu Jingkang Say About the DJI Lawsuit?
Here’s exactly what he said — and what it really means for US buyers of Insta360 X4, Ace Pro, Luna Pocket, and new drones. – Here is the full English translation of his official response:
Let me address DJI suing Insta360… No fluff — here are our clarifications:
DJI’s demand is that any patent created by a former employee within one year of leaving must belong to DJI. We thoroughly checked every patent the involved employees filed during that period. The evidence clearly shows all of them are ideas generated inside Insta360 and the result of our own independent innovation.
As for the flight-control patent everyone is most concerned about, the only possible one involved lets users fly a drone like a professional FPV racer with one-click “building-jump” (dive) flight effect. The original idea was mine, and I personally participated deeply in the refinement and final approval. Under today’s flight restrictions, this feature isn’t very useful, so we never implemented it. If DJI wants this feature, I can just give it to them.
Regarding the accusation of “hiding inventors”: We routinely hide inventor names on domestic patent filings and only disclose them on the PCT international applications. The reason is simple — we respect the inventors and want to delay exposing our technical team’s names for as long as possible so headhunters don’t target them. That’s exactly why this system exists. We have hidden names on many patents that have nothing to do with ex-DJI employees. If our motive was what DJI claims, we wouldn’t have used these inventors’ names at all.
Most of the drone-related patents in question were filed 4–5 years ago. Since then our product direction has changed significantly, so many of those patents are no longer even being used.
We completely understand why giants like GoPro and DJI are suing us — it’s the mindset of market leaders when they’re losing share. On the flip side, many features and accessories on DJI’s 360 cameras and thumb cameras have been called out by the media as “copy” or “strikingly similar” (see the attached image). Last year we roughly calculated that DJI products would actually fall under our own patents (11 hardware/structure, 8 software methods, 6 control methods, 3 accessories, etc.), but we never sued them. I’ll explain why below.
As a smaller company with limited resources, we choose to invest in R&D first rather than lawsuits. We grow the market and the pie through differentiation so consumers get more choices. In the past year, while the giants fought a price war, we kept innovating. The entire market grew more than 80%, new players took some share, but everyone’s sales increased. Insta360 posted our biggest Q4 growth and revenue high in recent years.
But when we get sued, we spend what we have to. To protect our rights we already spent over $10 million USD overseas to beat GoPro — same mindset this time.
When would we ever use patents as a “…uclear weapon”? Only if we face real, substantial blockage that prevents us from launching new products or innovating in a category (for example, if we literally couldn’t make drones anymore).
For the DJI vs Insta360 case, everyone should just let the court do its normal evidence collection and investigation. This kind of thing is very common in tech competition. Most of our resources will still go into 7–8 new products and new series this year, including gimbal cameras, lavalier microphones, and another new drone. Stay tuned!
Summary: We respect intellectual property, but we also respect facts, legal procedures, and court rulings. We are not afraid of any patent lawsuit. We refuse to play zero-sum games. We will only use continuous innovation to expand the market and earn our place. We will not use weapons unless absolutely necessary.
What This Means for US Buyers
No immediate impact on current Insta360 products (X4, Ace Pro, Luna Pocket, or existing drones) — they remain fully available on Amazon, Best Buy, and B&H.
The tone is confident and aggressive — Insta360 is doubling down on innovation instead of legal battles.
If the case drags on, it could delay new 2026 drone features, but the CEO says most resources are still going toward “7–8 new products” coming this year.
One of the most important things to understand here is that the Insta360 CEO flat-out says that every patent in question was created with Insta360 resources and ideas — including the “one-click building-jump” flight feature, which he personally originated — so personally, this is a strong denial of DJI’s allegations.
Other than that, the most important factor, he said, is that it’s a common practice to hide the inventor’s name in Chinese filings and reveal them only on international PCT applications. The goal: to protect engineers from headhunters.
Will the DJI Lawsuit Stop New Insta360 Drones from Reaching US Buyers?
Probably not anytime soon. The CEO says most of the patents are 4–5 years old and no longer used. He confirms 7–8 new products (including another drone) are still on track for 2026.
Analysis for US buyers: Current models (Insta360 X4, Ace Pro 2, Luna Pocket) remain 100% safe to buy on Amazon, Best Buy, or B&H today. Any new drone might see minor delays or feature tweaks, but nothing is being pulled from the US market.
How Much Has Insta360 Already Spent Fighting Patent Lawsuits?
That’s really interesting. It is revealed that the Insta360 CEO has stated publicly that they have already spent a huge amount. Over $10 million USD overseas to win the GoPro case — and the CEO says they’ll spend whatever it takes again.
This DJI vs Insta360 drama is classic big-giant vs. fast-riser competition — but for US buyers it changes nothing in the short term. The market is bigger than ever, and that’s exactly what the Insta360 CEO wants.
Sources
Insta360 CEO Liu Jingkang official Weibo post (March 23, 2026)
Last updated: March 23, 2026
The article “Insta360 CEO Fires Back at DJI Lawsuit: Full Response Translated (2026 Update)” was updated on 6:24 pm, Monday, 23 March 2026,Greenwich Mean Time (GMT) by thenewcamera.com team | You can also follow us on Our Official Social Media HandlesFACEBOOK | TWITTER | INSTAGRAM to get live news — > DJI Rumors
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