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Fujifilm X-Summit 2023 Announcements: Fuji X-S20 Coming

See, it is not unusual to expect a Fuji camera announcement during the Fuji X-Summit. We have seen that the Fuji X-Summit is an excellent platform that Fuji uses to announce its new cameras.

The previous year ( in 2022), during the Fuji X-Summit, Fuji announced the new X-H2S camera which was capable of shooting up to 40 frames per second with the help of an electronic shutter. At the same time, they also introduced F-Log2, a new gamma mode that offers 14+ stops of dynamic range in the latest X-H2S camera.

Based on their announcement patterns, we made a list of expected cameras from Fujifilm back on December 26th, 2022. Not only that, we have also published back on April 12th, 2023 that the Fuji X-S20 will arrive on May 24th during the X-Summit of 2023. And we also expect the arrival of Fuji’s GFX50R Mark II.

Finally today, Rumormills also confirmed that yes Fuji X-S20 is coming. That’s really great news.

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source FR.com website

Fuji X-S20 with 40 MP Sensor [Rumor]

According to rumors that surfaced over the web, Fuji may announce a model below Fuji X-T5 with the same 40MP APS-C X-Trans CMOS 5 HR BSI Sensor. The expected announcement date of the camera is one or before June (Asian source).

We published a set of the expected core specification of the Fuji X-S20 camera a while ago, and in that we were expecting fuji will again use the Fuji 26MP sensor in the X-S20 body to protect the sales of the X-T5 and other high-end models. But, if this information is accurate then Fuji will certainly dominate the APS-C segment once again despite the presence of the Canon R10 or Canon R7.

Take it with a grain of salt

Stay tuned more updates coming

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Fuji X-S20 Coming Next

According to the latest rumors surfaced over the rumor mill, Fuji X-20 will be the NEXT  announcement from Fuji. That’s all the latest information we have from the rumor mill.

end of rumor


BTW, in one of our previous articles Fuji Upcoming Cameras 2023 [Expectations], we discussed that Fuji X-S20 is expected to arrive in the year 2023. And we have also published expected core specs too, but in that set of specs we didn’t jump into the details of why we have written X-20 will arrive with a 26MP sensor since actually many of my subscribers are expecting that the X-S20 should arrive with a Fuji Latest 40MP APS-C X-Trans sensor.

It is certainly possible that if Fujifilm were to add all of the features of the X-T5 to the upcoming X-S20 camera, it could potentially lower the sales of the X-T5.

First, it’s important to note that the X-T5 and X-S10/X-S20 are different camera models that are targeted at different types of the consumer base. The X-T5 is a more advanced camera with more advanced features and more direct control over settings, while the X-S10/X-S20 are more entry-level / mid-range cameras with more simplified controls for beginners.

Another consideration is that adding both a 40 MP sensor and a New Image processor,  would also increase the cost of the X-S20 and would not be the same price as the X-S10, which could also affect its own sales too, those who are waiting to upgrade to X-S10 may select a different camera if its price is increased.

 Content creators vs Photographers?

According to market analysis, the trend of content creation is increasing day by day, and more and more people are interested in creating video content. As per the data, the number of YouTubers with more than 1 million subscribers has grown by more than 75% since 2018, and the number of TikTok users has grown by more than 50% in the same period. Hence, launching a camera that is content creator-friendly would be a great move for Fujifilm to capture a significant portion of this growing consumer base.

As you can see most of the entry-level and mid-range cameras from camera makers are coming out with more content creator-friendly cameras, so we do expect that the upcoming X-S20 will have a major update in the video part of the camera compared to the still side.

The Specs that we expect from Fuji X-S20

  • 26.1MP APS-C X-Trans BSI CMOS 4 Sensor
  • X-Processor 5 Image Processor
  • 5-Axis In-Body Image Stabilization
  • DCI/UHD 4K at 60 fps, Full HD at 240 fps
  • 425-Point Hybrid AF System
  • 2.36m-Dot 0.62x OLED EVF
  • 3.0″ 1.04m-Dot Vari-Angle Touchscreen
  • Bluetooth and Wi-Fi Connectivity

Overall, Fujifilm’s decision to upgrade or not to upgrade the X-S20’s features will depend on the market demand, competition, and production cost. However, considering the increasing consumer base of content creators, it would be a great idea for Fujifilm to launch a camera that is content creator-friendly, and as I have mentioned, upgrading the image processor, AF system, and video specs of the camera would be a good start.

Fuji X-S20 Coming on April 2023?

We don’t know when it will be out yet, but some people think it might be announced in April at an event called the X Summit. We will have to wait and see if Fujifilm says when it will be out.

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source of the rumor Fujirumor.com

Fuji Upcoming Cameras 2023 [Expectations]

Fuji always has advanced core specs inside the camera and the level of perfection they attain in designing the rangefinder bodies. Let’s talk about the set of Fuji Cameras we want to see in the year 2023

1. Fuji X-Pro 4

We are expecting the arrival of the Fuji X-Pro 4 camera with a 40MP sensor and Built-in 7 Stop of IBIS, we will not have advanced video modes like Fuji X-T5 that offers 6.2k 30fps recording, but the camera will record videos upto 4K 60p. Take a look at the possible set of core specs arrive under Fuji X-Pro 4 Model

The Specs that we expect from Fuji X-Pro 4

  • 40MP APS-C X-Trans CMOS 5 HR BSI Sensor
  • X-Processor 5 Image Processor
  • 4K 60p 4:2:2 10-Bit Video
  • 7-Stop In-Body Image Stabilization
  • 425-Point Intelligent Hybrid AF System
  • 3.69m-Dot OLED Electronic Viewfinder
  • Bluetooth and Wi-Fi Connectivity
  • ProRes & Blackmagic RAW via HDMI

Announcement of the camera is expected in the first quarter of the year

2. Fuji X-S20

Fuji X-S20 is a 2020 announcement and it’s over 2 years, We are not expecting a major upgrade in the Fuji X-S20 camera. But we do expect the introduction of the Fuji X-Processor 5 (Image Processor) to upscale the AI AF tracking performance of the camera, similar to Canon and Sony

The Specs that we expect from Fuji X-S20

  • 26.1MP APS-C X-Trans BSI CMOS 4 Sensor
  • X-Processor 5 Image Processor
  • 5-Axis In-Body Image Stabilization
  • DCI/UHD 4K at 60 fps, Full HD at 240 fps
  • 425-Point Hybrid AF System
  • 2.36m-Dot 0.62x OLED EVF
  • 3.0″ 1.04m-Dot Vari-Angle Touchscreen
  • Bluetooth and Wi-Fi Connectivity

The announcement may happen sometime in 2023. We will post an update as soon as we get any new information

3. Fuji X-E5

The Fuji X-E4 update is overdue, but since the camera price is very competitive, we can expect some limited updates inside the camera.

4. Fuji X-S100 VI

The Fuji X-100 series is one of my Fav series from day one.  We do expect the introduction of a 40MP APS-C X-Trans CMOS 5 HR BSI Sensor and X processor 5.

The Specs that we expect from Fuji X-100 VI

  • 40MP APS-C X-Trans CMOS 5 HR BSI Sensor
  • X-Processor 5 Image Processor
  • Fujinon 23mm F2 Lens / OR Maybe a new lens
  • Hybrid 0.52x OVF with 3.69m-Dot OLED EVF
  • 3.0″ 1.62m-Dot Tilting Touchscreen
  • DCI/UHD 4K Video Recording at 60 fps
  • 425-Point Hybrid AF System | Improved AF Tracking
  • Bluetooth and Wi-Fi Connectivity
  • Film Simulation Modes

These are the initial expectations we have with Fuji X-100 VI Camera. Do share your expectations in the comment box.

5. Fuji X-T300

We all know Fuji is ignoring its entry-level line-up cameras.  But, they should at least keep active the X-Txx series. They should care for beginners too why only pros, and now the lens mount is also open so even we can have some affordable and amazing X-Mount lenses from brands like Viltrox and Tamron.

The Specs that we expect from Fuji X-T300

  • 26.1MP APS-C X-Trans BSI CMOS 4 Sensor
  • X-Processor 5 (Improved Processor)
  • DCI and UHD 4K60 Video; F-Log Gamma
  • 2.36m-Dot OLED Electronic Viewfinder
  • 3.0″ 1.62m-Dot Tilting LCD Touchscreen
  • 425-Point Phase-Detection Autofocus
  • Mechanical and Electronic Shutter
  • Bluetooth and Wi-Fi; Sports Finder Mode
  • Ultra Sonic Vibration Sensor Cleaning

Fuji’s entry-level line-up is almost cleaned, we don’t have any active entry-level cameras is Fuji. Even X-T200 is active only in the Asian region, Fuji should re-activate its entry-level Cameras again.

These are the set of Cameras we are expecting from Fuji 2023. Do let us know your fav camera on the list and the camera you are waiting for.

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Fuji X-T40 Camera Not So Soon [Rumor]

According to the latest rumors, the Fuji X-T40 announcement will also get delayed just like the X-H2 camera (as we have told you earlier post) due to the absence of advanced technology (new sensor and image processor).

Fuji doesn’t want to let down the Fuji X-S10 Sales number

According to the latest rumors we are getting if Fuji X-T40 arrives with the IBIS unit it will eat up the Fuji X-S10 sales which are available at a bit higher price point compared to X-30 / X-T40 series cameras.

This is just a reference table to let you know based on the current set of information we have on May 2021. That announcement pattern of Fuji’s upcoming camera will look like this. (camera names in chronological order)

Camera Name Arrival Time Major Specs if Any
Fuji X-H2 2022 32 or 43 MP sensor More details here
Fuji X-T40  2nd half of 2022 (Same sensor as of X-H2 no IBIS)
Fuji X-T5 Early 2023 or late 2022 (Same sensor as of X-H2 + IBIS)
Fuji X-S20 Late 2023 or Early 2024 2023 / 24 (Affordable X-T5)
Fuji X-Pro 4
Fuji X-E5

We will post more update as soon as I get it

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source FR.com