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By admin, on January 23rd, 2013
 Sony today announce two new lens, the first lens is 20mm F2.8 Pancake lens and other one is 18-200mm F3.5-6.3 Power Zoom Lens, the 18-200mm lens features built-in Optical SteadyShot™, the power zoom lens also a comfortably positioned zoom lever that works with a switch on the lens barrel, allowing zoom speed to be selected in three different steps – from slow, beautiful shifts in perspective to dramatic crash-zoom effects. Zoom can also be controlled directly from compatible NEX-VG900, NEX-VG30 and NEX-FS700 (requires firmware update) video cameras.
The new E 20mm F2.8 (SEL20F28) wide-angle prime lens will be available this April for about $350.
The new E PZ18-200mm F3.5-6.3 OSS (SELP18200) motorized telezoom lens will be available this March for about $1200.
More details at press release below
Continue reading Sony Announces 20mm F2.8 Pancake and 18-200mm Zoom Lens
By admin, on November 19th, 2012
 According to President of Sony Hawaii (yep), Sony is ready to announce New Sony Alphs product in January 2013
“It is the tip of the iceberg, said Okemura. “We’re going to be making some major announcements at the upcoming Winter Consumer Electronics Show. We will be showing a lot of other technologies, not just the Bravia Television, but advancements with the Play Station, also in Sony Pictures, and also in the Alpha Series cameras.”
We will update you as soon as we get more info, stay with us on twitter and facebook
Source via SAR
By admin, on August 4th, 2012
 Sony A57 is a successor of A55, It features 16.1 Megapixel CMOS sensor with more advance AF system, continuous shooting up to 12fps and standard ISO range 100-16000, the A57 is also capable for recording Full HD movies at 60fps frame rate .
Now lets’ talk about the lenses for your Sony A57 SLT Camera, the list of basic lenses requires for your Sony A57 camera are
- kit lens (all rounder) – you get while you purchase the camera
- Portrait Lens
- Zoom Lens
- Macro Lens
 Portrait Lens for Sony A57
Sony 50mm F1.8 SAM DT – Buy from Amazon | B&H | Amazon UK
The 50mm F1.8 DT is the best and affordable lens available for Sony APS-C SLT camera, The 50mm Lens gives you excellent quality of images, color and contrast. The background blur or Bokeh quality of this lens is also very good.
 Standard Zoom Lens for Sony A57
Sony 55-200 F4-5.6 SAM DT – Buy from Amazon | B&H | Amazon UK
The 50-200mm is the most affordable zoom lens by Sony features SAM – smooth AF motor for fast and quiet auto focusing and due to ED glass elements the CA (chromatic abberration) is very well controlled, being affordable the quality of the optics is superb, a highly recommended zoon lens for beginners.
Macro Lens for Sony A57
Sony 30mm DT F2.8 SAM Macro Lens – Buy from Amazon | B&H | Amazon UK
The best budget lens form Sony, It captures very sharp images even at F2.8 aperture, the lens CA is very well controlled and the lens will give you 1:1 subject to projection size ratio gives life-size image output.
By admin, on June 19th, 2012
 More and more lens rumors coming this week, Canon is expected to announce ultra-wide 14-24mm F2.8 EF L Lens during Photokina 2012 or may be at beginning of 2013, after that we will have a series of F2.8 L Series of Lens dedicated for professional photograohy starting from 14-24mm F2.8, 16-35mm F2.8L, 24-70 f/2.8L II, EF 70-200 f/2.8L II & the unannounced EF 200-400 f/4L IS 1.4x.
 Sony 50mm f/1.8 SAM DT Lens Sony new 50mm f/1.2 Zeiss SSM lens and updated version of the current 50mm f/1.4 SAL lens is expected to arrive at Photokina, Sony is also expected to announce A99 this year at Photokina, see more about rumors / news about Sony A99
via CR and SAR
By admin, on February 10th, 2012
 click on the image to en-large New Sony lens road map tells you about the up coming lenses on 2012 and 2013, according to the roadmap we will see 4 new lenses in 2012 and again 4 new lenses in 2013.
Lenses to be announced on 2012
higher magnification zoom lens
standard zoom
wide zoom
A BIG aperture prime lens
Lenses to be announced on 2013
G standard zoom
mid range zoom lens
A mid range prime lens
pan cake
By admin, on December 1st, 2011
 With Sony A9x new lenses are also coming according to sonyalpharumors SAR, So in the upcoming Spring of 2012 we may see New Sony A9X with 500mm f/4 G lens, Zeiss 50mm f/1.4 SSM lens and many more (see the list below)
list of possible lenses:
14mm Distagon f/2.8
28mm Distagon f/2
35mm Distagon f/1.4
70-200mm f/2.8 G SSM
200mm ApoSonnar f/2
200 f/4.0 G macro SSM
100-400 f/2.8 G SSM
By admin, on November 16th, 2011
Amazon.com is offering discount on 3 selected Sony alpha lenses and Sony NEX 3 Compact Mirrorless camera, given below is the Discount codes for Sony Alpha Lenses, Offer valid through November 29, 2011, while supplies last.
Instant Savings Amount by Lens
$160 off Sony 28-75mm f/2.8 SAM Full Frame Lens. Enter code YP4OXXWQ at checkout.
$80 off Sony 55-200mm f/4-5.6 SAM DT Telephoto Zoom Lens. Enter code P37FG9UD at checkout.
$80 off Sony 75-300mm f/4.5-5.6 Compact Super Telephoto Zoom Lens. Enter code LEL8CPUO at checkout.
for more information visit this page at Amazon.com
Buy a Sony NEX and Get a Wide-Angle Lens at NO COST
Sony NEX-3 offer, Buy Sony NEX 3 digital camera with kit lens and get a 16mm f/2.8 Wide-Angle Lens free, offer is valid till the NEX 3 stock is available at Amazon.
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