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Firmware Update

Ricoh M-mount GXR Mount A12 module

The new GXR Mount A12 features 12MP 23.6mm × 15.7mm APS-C CMOS sensor and no low-pass (anti-aliasing) filter. The module will be available from early September, at an MSRP of $649..

Two shutter methods are featured in new GXR Mount A12: newly developed focal plane shutter and electronic shutter

  • With the focal plane shutter, settings of 1/4000 sec. to 180 sec. are possible.
  • With the electronic shutter, settings of 1/8000 sec. to 1 sec. are possible, and the  photographer can shoot without worrying about shutter noise and vibration

Leica mount module for the Ricoh GXR system

Ricoh GXR M-mount unit pictures are published at Ricoh Blog, The Ricoh GXR M-mount unit is suppose to be released this fall. With this lens mount unit, photographers can mount lenses such as Leica M lenses and use them for shooting with the GXR.The lens mount unit is being designed to make the best use of the optical characteristics of the lenses mounted. It will have as its image sensor a 23.6 mm × 15.7 mm (APS-C size; total pixels: approx. 12.90 million) CMOS sensor, and it will also feature a newly developed focal plane shutter.

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Ricoh buys Pentax for 10 billion yen ($124.2 million)

Sales of Pentax cameras dropped just over 13 percent in the year ended March 2011, Finally Japanese optical glass-maker Hoya sold its Pentax Imaging Systems Business to Ricoh in a deal worth about 10 billion yen ($124.2 million).

Press Release (PDF) www.hoya.co.jp/english/news/
HOYA Corporation (“HOYA”) and Ricoh Company, Ltd. (“Ricoh”) hereby announce that pursuant to decisions by the President and CEO of HOYA and Representative Director of Ricoh, respectively, HOYA and Ricoh have executed an agreement as of today to transfer HOYA’s PENTAX Imaging Systems Business (the business of developing, manufacturing and selling optical instruments such as digital cameras and replacement lenses, digital camera accessories, security camera-related products, and binoculars) (the “PENTAX Imaging Systems Business”) to Ricoh. HOYA will effectuate this transfer by incorporating a new corporation (“NewCo”), cause NewCo to succeed the PENTAX Imaging Systems Business by way of a corporate split (kyushu bunkatsu) (the “Corporate Split”), and transfer all shares of NewCo to Ricoh (such split and transfer shall be referred to as the “Split/Transfer”) as of October 1, 2011 (Estimated).

Prior to the Split/Transfer, HOYA intends to transfer its interests in PENTAX VN CO., Ltd., an overseas subsidiary of HOYA in relation to the PENTAX Imaging Systems Business, to NewCo.

Please note, that since the Corporate Split is a simplified corporate split (kan-i kyushu bunkatsu), disclosure items/content have been partially abbreviated.

Further, HOYA will continue to develop its businesses assigned from PENTAX Corporation which was merged (kyushu gappei) into HOYA on March 31, 2008 other than the PENTAX Imaging Systems Business, such as its businesses regarding digital camera modules, DVD pickup lenses, endoscopes, artificial bones, and voice synthesis.

HOYA merged (kyushu gappei) with PENTAX Corporation on March 31, 2008, and has developed the PENTAX Imaging Systems Business assigned from PENTAX Corporation until now. As part of \ selecting and focusing its management resources, HOYA has decided to cause NewCo to succeed the PENTAX Imaging Systems Business via the Corporate Split, transfer the business and shares, etc. of HOYA’s Imaging Systems business subsidiary to NewCo via a business transfer and share/interests transfer, and thereafter, transfer all shares of NewCo to Ricoh.

Ricoh’s core business is office solutions focusing on MFPs, Ricoh has also introduced many cameras to the market since its inception in 1936. Ricoh was one of the first manufacturers to launch digital cameras in 1995 and Ricoh’s current high-end compact digital cameras are well regarded in the industry.

Now Ricoh aims to establish a consumer business. As a first step to achieve this goal, Ricoh strengthens its camera businesses. Ricoh takes it as an indispensable initiative to obtain the small and lightweight interchangeable lens camera technology, lens technology and sales channels held by the Pentax Imaging Systems Division to pave the way for further advancement and innovations in the digital camera market.

Through this acquisition, Ricoh plans to 1) enhance its digital camera businesses (especially the interchangeable lens camera market which is expected to grow), 2) create value-added businesses for taken photographs (creation and development of value-added services that encourage seeing, storing and refinishing photographs and utilize photographs as communication tools), and 3) expand to other fields (study of entry into the image archiving business using medium-format digital cameras and enhancement of security-related products)

Firmware update for GXR and GR DIGITAL III

GXR Third Function-enhancing Firmware

< Enhanced Functions for All Camera Units >

  1. Addition of the “Scene Mode” for photographic expression with a difference
    • The addition of the new “Scene Mode” provides 5 types of mode to expand your photographic expression. Choose from “Soft Focus”, “Cross Process”, “Toy Camera”, “Miniaturize”, and “High Contrast Monochrome”. Simply press the shutter release to take a truly unique shot.
  2. Addition of “Target Follow Function” to AE/AF target movement function
    • The “Target follow function” is added to the target movement function that locks the exposure or focus on a specific part of the photographic subject. When the camera follows the subject, this function automatically continues to adjust to the target position, so that the subject is in focus at precisely the moment you want to shoot.
  3. “Reset/Cancel” function added for AE/AF target move
    • By pressing the cancel button during AE/AF target move, the image monitor returns to the central position. When the cancel button is pressed again, the target move mode is cancelled.
  4. “Magnified playback function” added that magnifies the center of the target moved position
    • When magnifying the playback screen, the center of the position moved to as the AE/AF target can be the center of the magnification

< Enhanced function only for the GR LENS A12 28mm/GR LENS A12 50mm camera unit >

  1. Exposure correction and white balance can be assigned to the zoom button.
    • In the key custom settings, exposure correction or white balance functions can be assigned to the zoom button.

Click here to Download the firmware update



GR DIGITAL III Fourth Function-enhancing Firmware

< Enhanced Functions >

  1. Addition of Target Follow AF Function
    • By half-pressing the shutter button and following the set subject, this function continues to adjust to the subject position so that the subject is in focus at precisely the moment you want to shoot.
  2. Addition of “AF/Target Follow AF” switching function to the Fn. button
    • “AF/Target Follow AF” is added as one of the functions that can be registered to the Fn (function) 1 or Fn2 button. If the focus method is set to “multi AF”, “spot AF”, or “Target follow AF”, the focus method can be switched between “multi AF” and “Target follow AF”, or between “Spot AF” and “Target follow AF”.
  3. Addition of setting change function to ADJ. lever for scene mode
    • When shooting in a scene mode such as “dynamic range double shot”, “cross process”, or “high contrast monochrome”, the new function enables the ADJ. lever to be used to change settings such as ISO sensitivity and image quality.
  4. Addition of a selection function to the white balance manual setting capture area
    • When setting the white balance manually, the capture area used as the standard for white balance can be selected from “Entire frame” or “Spot”.
  5. Electronic level display for self-timer
    • When using the self-timer, the electronic level continues to be displayed after the self-timer is started.

Click here to Download the firmware update

RICOH GXR received iF product design award 2011 - Gold Award

Buy GXR at Amazon
The RICOH Compact Digital Camera GXR has been awarded the international “iF product design award 2011” Gold Award

TOKYO, March 2, 2011—The compact digital camera GXR produced by RICOH (president and CEO: Shiro Kondo) has been awarded the specially selected “Gold Award” in the “iF product design award 2011” competition which recognizes international design excellence.

The iF design award is an internationally acclaimed award managed by the German iF International Forum Design GmbH. Not limited to Germany, entries are received from all over the world. Winning products are selected for their international acclaim and design excellence. This year, there were 1,121 applications from 43 countries for the “iF product design award 2011”, and of the 2,756 products judged, only 993 were given awards. The Gold Award is the distinction given only to the top 50 products selected from the 993 award finalists.

This is the second time RICOH has received the iF gold award. The GX100 digital camera was awarded the same prize in 2008.

New M-mount module for GXR system

Ricoh GXR

Tokyo, Japan, February 1, 2011—Ricoh Co., Ltd. (president and CEO: Shiro Kondo) today announced the development of expansion unit for the GXR interchangeable unit camera system, which went on sale on December 18, 2009.

The GXR is a revolutionary new interchangeable unit camera system in which lenses can be changed by mounting camera units that integrate lens, image sensor, and image processing engine into a single unit. In addition, fully utilizing its unique capabilities, the GXR line will expand to include a variety of devices through the addition of interchangeable units other than camera units.

The GXR line now includes four camera units, but the newly developed unit being announced here is an expansion unit.

Development model name: GXR Lens Mount Unit

  • With this lens mount unit, photographers can mount lenses such as Leica M lenses and use them for shooting with the GXR.
  • The lens mount unit is being designed to make the best use of the optical characteristics of the lenses mounted. It will have as its image sensor a 23.6 mm × 15.7 mm (APS-C size; total pixels: approx. 12.90 million) CMOS sensor, and it will also feature a newly developed focal plane shutter.
  • Release is planned for the autumn of 2011.

There are plans to display a design mock-up of the GXR lens mount unit at the CP+ CAMERA & PHOTO IMAGING SHOW to be held from February 9 (Wed.) to 12 (Sat.) at Pacifico Yokohama.

Ricoh CX3 vs CX4 vs CX5



See the difference between all these three camera,

Announcement dates
Ricoh CX3 Announced 03-Feb-10
Ricoh CX4 Announced 19-Aug-10
Ricoh CX5 Announced 26-Jan-11

Click here to see Ricoh CX5 sample images
Read more about CX5
Ricoh CX3 , CX4 and CX5 Price at Amazon

Sensor and lens

Items CX5 CX4 CX3
Effective pixels (Total pixels) (approx.) 10.00 million pixels (10.60 million pixels)
Image sensor 1/2.3″ CMOS
Focal length f = 4.9 – 52.5 mm
28 – 300 mm (35 mm film cameras equivalent)
F-Aperture F: 3.5 (wide) – 5.6 (telephoto)
Shooting distance
(From the front of the lens)
Approx. 0.3 meter – infinity (wide)
Approx. 1.5 meter – infinity (telephoto)
Macro range
(From the front of the lens)
Wide : approx. 0.01 meter – infinity
Telephoto : approx. 0.28 meter – infinity
Zoom macro : approx. 0.01 meter – infinity
Display the minimum distance at Macro Available Available Available
Lens construction 10 elements in 7 groups (4 aspherical lens elements with 5 surfaces)
Optical zoom 10.7 x
(28 – 300 mm / 35mm filmcamera equivalent)
Super Resolution zoom *a1 2 x
(300 – 600 mm / 35 mm filmcamera equivalent)
N/A N/A
Digital zoom 4.8 x
(600 – 2880 mm / 35 mm filmcamera equivalent)
4.8 x
(300 – 1440 mm / 35 mm filmcamera equivalent)
Auto Resize zoom *a2 5.7 x 5.7 x 5.7 x
Combination with optical zoom : up to 61.0x (1710 mm / 35 mm filmcameras equivalent)

Camera Features and other

Items CX5 CX4 CX3
Image processing engine Smooth Imaging Engine IV Smooth Imaging Engine IV Smooth Imaging Engine IV
AF method Hybrid AF (Contrast AF / External Passive AF) Contrast AF method Contrast AF method
Multi Target AF Available (in Focus menu) Available (in Focus menu) Available (in Focus menu)
5 frames 5 frames 5 frames
SCENE Auto mode (S Auto mode) Available (Portrait, Sports, Night. Port., Landscape, Nightscape, Macro mode)
Face recognition mode Face-Pri. Multi (Focus mode),
Portrait mode (S Auto mode, or SCENE mode)
Face-Pri. AF (Focus mode),
Portrait mode (S Auto mode, or SCENE mode)
Antiblur function (Image stabilizer) Image Sensor shift stabilizer
Multi-pattern auto white balance Available (in white balance mode)
Level setting Available Available Available
Target shift Available (AE, AF, AE/AF) Available (AE, AF, AE/AF) Available (AE, AF, AE/AF)
Image quality, color settings [Image settings] Vivid, Standard, Custom setting, B&W, Sepia
Bracketing Focus bracket, Auto bracket, White balance bracket, Color bracket
Movie size HD 1280 x 720 (30 fps) / VGA 640 x 480 (30 fps) / QVGA 320 x 240 (30 fps)
Continuous mode / Multi shooting Normal continuous, Speed Cont., M-Cont plus
ISO sensitivity / selectable value ISO AUTO / 100 / 200 / 400 / 800 / 1600 / 3200 ISO AUTO / 100 / 200 / 400 / 800 / 1600 / 3200 ISO AUTO / 80 / 100 / 200 / 400 / 800 / 1600 / 3200
Step zoom at optical zoom 28 / 35 / 50 / 85 / 105 / 135 / 200 / 300 mm
(In Macro mode : 31 / 35 / 50 / 85 / 105 / 135 / 200 / 300 mm)
* 35 mm filmcamera equivalent
Flash control range (from the front of the lens) (W) 0.2 ~ 4.0 m
(T) 0.28 ~ 3.0 m
(W) 0.2 ~ 4.0 m
(T) 0.28 ~ 3.0 m
(W) 0.2 ~ 4.0 m
(T) 0.28 ~ 4.0 m
ISO AUTO / ISO 1600 ISO AUTO / ISO 1600 ISO AUTO / ISO 1600
Flash exposure compensation Available Available Available
Skew correction Skew correction mode (SCENE mode) & Skew correction on a captured image
Grid Guide Display options (framing grid at shooting) Available (3 options) Available (3 options) Available (3 options)
Noise reduction options Off / Auto / Weak / Strong / MAX Off / Auto / Weak / Strong / MAX Off / Auto / Weak / Strong / MAX