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Sony A37 - Affordable Entry Level fixed-mirror DSLR

Sony A37Sony today announced SLT-A37 today, the A37 arrived to replace the Sony A35 camera, the A37 features 16.1 Megapixel Exmor APS-C CMOS sensor, Sensor-shift image stabilization and ISO range of 100 – 16000 and Articulating 2.7″ LCD display with 230,400 pixels. The A37 have 15-point AF system with 3 cross-type sensors and Continuous shooting speed of 7 fps (Max) or 5.5 fps at full resolution, the new camera also features Auto Portrait Framing and Clear Image Zoom technology, you can do Fun Sweep Panorama feature, for 2D and 3D .

The A37 comes at affordable price of $600 with 18-55mm kit zoom lens

Alert: Sony A37 available for pre-order at  B&H Store at $598

Major Features of Sony A37 SLT

  • 16.1 Megapixel Exmor APS-C CMOS sensor
  • 15-point AF system with 3 cross-type sensors
  • ISO range of 100 – 16000
  • Sensor-shift image stabilization
  • Articulating 2.7″ LCD display with 230,400 pixels
  • Electronic Viewfinder (TruFinder) @ 1.44 million dots, 1.15X magnification
  • Continuous shooting 7 fps
  • Clear Image Zoom, focus peaking and Auto Portrait Framing Technology.
  • Fun Sweep Panorama feature, for 2D and 3D
  • Full HD video at 1080/60i or 1080/24p with stereo sound and continuous AF
  • Stereo mic input, HDMI output
  • Support for both Memory Stick Pro Duo and SD/SDHC/SDXC cards
  • Uses NP-FW50 lithium-ion battery, 500 shots per charge with LCD

Sony A37 Back

Sony A37 Leaked Images

Now after Sony NEX F3 its time for Sony A37, Sony A37 images captured at Sony Partners Conference 2012 event in Jakarta, 27 April 2012., same Indonesian website yangcanggih leaked images of upcoming Sony A37 camera.

Sony Alpha A37 will come with a 16 megapixel sensor and Articulated LCD screen, the overall physical design of the Sony A37 is more ergonomic and look similar to Sony A65 and Sony A77, but the navigation buttons of the Sony Alpha A37 is still similar to the Sony Alpha A35.

The New Sony A37 now have Auto Portrait Framing technology similar to recently announced Sony A57 SLT, the overall in-camera picture effect is also increased to 15 compared to 11 picture effects of Sony A35.

Sony A37

Sony A37 2

Sony A37 3

Sony A37 Back

image news src – yangcanggih and SAR

Sony A57 vs. Sony A55

Sony A57 vs Sony A55Sony A57 is a successor of A55, It comes with many new features and improved body grip and design, read the comparison review of Sony A57 vs. Sony A55 for more details.

Sony A57 vs Sony A55 comparsion review

Sensor and Megapixels: The new Sony A57 uses new 16.1 megapixel CMOS sensor (same as Sony NEX-5N), you get standard ISO range of 100-16000 and expandable up to 25600.

The new AF system : The A57 model shares the more expansive A65 15-point AF system with three cross sensors delivering fast, accurate TTL phase detection autofocus. Newly enhanced Object Tracking AF keeps faces or other selected objects in sharp focus .

Shooting speed:  Sony A57 canon shoot 8 megapixel still at 12 fps with continuous auto focus and auto exposure with fixed aperture, at 8fps you get full 16.1 megapixels resolution.

Video: The Sony A57 comes with full control over P/A/S/M shooting modes  and uses the latest AVCHD 2.0 codec for video recording, Full HD resolution movies can be captured with 60p and 24p frame rate.

Improved body grip and design similar to more costly Sony A65.

New features:

New Portrait Framing technology is introduced in Sony A57, Using face detection and the compositional ‘rule of thirds,’ the camera identifies a subject’s position, trimming the scene to create tightly framed, professional-looking pictures in portrait or landscape orientation while maintaining a copy of the original image.

2x Clear Image digital zoom technology
doubles the effective magnification of your lens. The camera uses Sony’s “By Pixel Super Resolution Technology” to ensure that cropped and zoomed images retain full pixel resolution.

Conclusion: Buy Sony A57, Sony A57 is a clear balance of technology and price.

Sony A57 have no in camera GPS but comes at same price as A55 with new image sensor, fast image processor, and you get full control over P/A/S/M modes while video shooting, the new camera also features New Portrait Framing technology  and 2x Clear Image digital zoom.


Pre-order details

Amazon

Pre-order Sony A57 from Amazon

B&H

Pre-order Sony A57 (body only) at B&H

Pre-order Sony A57 with 18-55mm lens at B&H

Sony A57 Announced

Sony A57Sony SLT-A57, successor of Sony A55 announced today, the Sony A57 features 16 megapixel APS-C CMOS sensor, 15 point AF, ISO range 100-16000 and 25600 with boost, It can also capture Full HD movie at 60fps and also features 12 fps continuous shooting, the built quality and handgrip is much improved compared to old Sony A55, viewfinder or on the angle-adjustable 7.5 cm (3.0-type) Xtra Fine LCD™ display.

Pre-order/Buy Sony A57

New features in Sony A57

Fast Image Processor: Sony A57 uses latest-generation BIONZ® engine, same type of image processor is used in more expensive A77 and A65 SLT, this powerful processor effortlessly process large amounts of image data and you get 12fps of 12 fps continuous shooting speed, Fast AF performance and low noise while shooting either Full HD video or stills.

Auto Focus with object tracking : The new A57 comes with 15-point AF system with three cross sensors delivering fast, accurate TTL phase detection autofocus, Newly enhanced Object Tracking AF keeps faces or other selected objects in sharp focus

Improved ISO range: you get 100-16,000 standard ISO range and 25600 with boost.

New Portrait Framing technology is introduced in Sony A57, Using face detection and the compositional ‘rule of thirds,’ the camera identifies a subject’s position, trimming the scene to create tightly framed, professional-looking pictures in portrait or landscape orientation while maintaining a copy of the original image.

2x Clear Image Zoom digital zoom technology
doubles the effective magnification of your lens. The camera uses Sony’s “By Pixel Super Resolution Technology” to ensure that cropped and zoomed images retain full pixel resolution.

Improved body grip and design similar to more costly Sony A65.

 

Pricing and Availability
The new α57 interchangeable lens camera will be available this April with an 18-55mm kit zoom lens for $800 (model SLT-A57K). It will also be offered as body-only for about $700 (model SLT-A57).

Sony will also be introducing a new battery-powered LED video light, model HVL-LE1, which broadens options for recording video indoors or in low light. This new accessory will be available this month for about $250.

Sony A57 on March 13

sony A57The Sony A55 will soon be replaced by the A57, the Sony A57 with 16 Megapixel sensor is expected to arrive on March 13 according to sony alpha rumors (SAR),

Specification of Sony A57
16 megapixel ExmorHD sensor
100-16000 ISO (up to 25.600 with MultiNR)
12fps
Same menu and focusing of the Sony A77
Swifel screen
No top LCD
No GPS
New battery grip
EVF (not as the A77/A65)

How to use Plastic Wrap as a Pellicle Mirror

SLT mirror replacment

Image credit: Dario

The Sony alpha A55 pellicle mirror was accidental damaged by a cleaning fluid, while waiting for a real replacement mirror to arrive the Dario (photographer) decided to replace the damaged mirror with a translucent food-wrap plastic, Now the most AMAZING thing is plastic wrap is working a real pellicle mirror, the downside is plastic-wrap degraded in AF performance / Soft focus issue while facing bright light situation.

Sony Alpha A33 / A55 Mirror Removal Video

news src – sonyalpharumors

Availability Alert: Sony A65 at Amazon, B&H and Adorama

Sony A65 SLT

Sony A65 24.3 MP Translucent Mirror Digital SLR With 18-55mm Lens @ $999 is available at Amazon, Amazon UK, B&H and Adorama.

Sony A65 features 24.3 megapixel Exmor APS-C CMOS sensor, 10fps of shooting speed, ISO from 100 to 16000  and world’s first DSLR to offer a choice of super-smooth 60p, standard 60i or cinematic 24p, all at Full HD 1920×1080 resolution.

See Sony A65 Recommended Lenses and Sony A65 vs Canon T3i / 600D vs Nikon D5100.