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By admin, on December 19th, 2012
 Sony Japan just discontinued the SLT A37 camera, the update is expected to arrive before June 2013, but you can still buy A37 SLT from Amazon and B&H store till the stock last.
Source – Sony Japan
By admin, on June 5th, 2012
 The Sony A37 features 16.1 Megapixel CMOS sensor, up to 7 fps continuous shooting speed and ISO sensitivity from 100 to 16000, Some site just reviewed the Sony A37 entry level DSLR, the review Round-up have some positive and negative verdict from the reviewers…
See What others saying about the new Sony A37
A good option if you’re looking for something fast with a viewfinder and tilting LCD, the Sony Alpha SLT-A37 is a solid but not outstanding sub-$800 dSLR-style camera. read full review by cnet.com
Sony’s offerings in the entry-level arena are perhaps more interesting than its Canon and Nikon counterparts, with the translucent mirror technology, Clear Zoom and Auto Portrait Framing giving the beginner photographer a lot of bang for their buck.
Beginners need to be aware, however, that there are downsides to using a translucent mirror technology. Firstly, the amount of light reaching the sensor is reduced, so focusing in lower light conditions can be a little tricky, and secondly it’s fair to say that although good, an EVF won’t be to everyone’s tastes. see full review at techradar.com
The camera’s JPEGs look reasonably good at ISO 100 and 200; then you start to see more softness at ISO 400, with increasing artefacts up through ISO 3200, which we would consider to be the top of the usable range for JPEGs……………….
The A37 is a solid, entry-level, SLR-class camera that will serve anyone on a tight budget who’s looking for something with which to shoot active kids and pets. see full review at cnet.au
The Sony Alpha A37 is a fairly standard upgrade for the company’s entry-level SLT DSLR lineup. It replaces the A35 with some basic upgrades to control, a new image sensor, but a largely unchanged design………………..
Choosing the Sony A37 over competing options like the Nikon D3100 and Canon T3 largely comes down to a decision for speed versus the comfort of an optical viewfinder. The A37’s 5.5fps full resolution burst is well ahead of the Nikon and Canon options, but the electronic viewfinder still isn’t as nice as an optical option. see the full review at digitalcamerainfo.com
Buy Sony A37 from Amazon OR B&H Store
See more about Sony A37 SLT Camera
By admin, on May 17th, 2012
 Sony A37 Sample Images are now coming above the surface, verge and digitalcamerareview posted many new sample images taken from Sony A37,
See samples with Fire-eaters, sword swallowers and snake handlers at digitalcamerareview.com
digitalcamerareview on Sony A37 2X clear zoom technology….
The telezoom 2x magnification is acceptable when not viewed at 100%, but looking closely will reveal some digital artifacts and evidence of over-processing. To be fair, the statue was barely visible in my wide angle shot, so it might be a nice feature for someone shooting a prime lens who wants some zoom reach in a pinch.
Sony Alpha SLT-A37 sample pictures at theverge.com
By admin, on May 17th, 2012
 Sony A37 and Sony NEX-F3 is now available for pre-order, use the link below to pre-order your new A37 DSLR or Mirrorless NEX-F3.
Pre-order Sony A37 at B&H
Sony A37 with 18-55mm Lens
Sony A37 with 18-135mm Lens
Pre-order Sony NEX at B&H
Sony Alpha NEX-F3 with kit lens (Black)
Sony Alpha NEX-F3 with kit lens (Silver)
By admin, on May 17th, 2012
 Sony today announced SLT-A37 today, the A37 arrived to replace the Sony A35 camera, the A37 features 16.1 Megapixel Exmor APS-C CMOS sensor, Sensor-shift image stabilization and ISO range of 100 – 16000 and Articulating 2.7″ LCD display with 230,400 pixels. The A37 have 15-point AF system with 3 cross-type sensors and Continuous shooting speed of 7 fps (Max) or 5.5 fps at full resolution, the new camera also features Auto Portrait Framing and Clear Image Zoom technology, you can do Fun Sweep Panorama feature, for 2D and 3D .
The A37 comes at affordable price of $600 with 18-55mm kit zoom lens
Alert: Sony A37 available for pre-order at B&H Store at $598
Major Features of Sony A37 SLT
- 16.1 Megapixel Exmor APS-C CMOS sensor
- 15-point AF system with 3 cross-type sensors
- ISO range of 100 – 16000
- Sensor-shift image stabilization
- Articulating 2.7″ LCD display with 230,400 pixels
- Electronic Viewfinder (TruFinder) @ 1.44 million dots, 1.15X magnification
- Continuous shooting 7 fps
- Clear Image Zoom, focus peaking and Auto Portrait Framing Technology.
- Fun Sweep Panorama feature, for 2D and 3D
- Full HD video at 1080/60i or 1080/24p with stereo sound and continuous AF
- Stereo mic input, HDMI output
- Support for both Memory Stick Pro Duo and SD/SDHC/SDXC cards
- Uses NP-FW50 lithium-ion battery, 500 shots per charge with LCD
By admin, on April 29th, 2012
 Now after the leaked images of Sony A37 we now have the full specification, the Sony A37 is a budget entry level SLT ($599 with kit lens) with an amazing ISO range of 100-16000 and continues shooting speed of 7fps, read the Specification details below
Sony A37 Specification
- 16.1 Megapixel image sensor
- Advance Bionz processor
- ISO: 100-16,000
- Steady-shot: up to 4 stops of image stabilization
- 15 Point AF System with 3 cross sensors
- 100% coverage view finder
- 1080 24p HD video with face detection (60i available)
- 7fps
- Tiltable LCD
- Auto Portrait Framing
- Clear Image zoom
- 15 picture effects
- Weight: 448g
Price: $599 with 18-55mm lens and $799 with the 18-135mm f/3.5-5.6 SAM
Shipping will start from June 2012
By admin, on April 28th, 2012
Now after Sony NEX F3 its time for Sony A37, Sony A37 images captured at Sony Partners Conference 2012 event in Jakarta, 27 April 2012., same Indonesian website yangcanggih leaked images of upcoming Sony A37 camera.
Sony Alpha A37 will come with a 16 megapixel sensor and Articulated LCD screen, the overall physical design of the Sony A37 is more ergonomic and look similar to Sony A65 and Sony A77, but the navigation buttons of the Sony Alpha A37 is still similar to the Sony Alpha A35.
The New Sony A37 now have Auto Portrait Framing technology similar to recently announced Sony A57 SLT, the overall in-camera picture effect is also increased to 15 compared to 11 picture effects of Sony A35.
image news src – yangcanggih and SAR
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