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Firmware Update

Sony NEX-C3 Leaked Images

Well a dpreview user finally leaked all the images of upcoming Sony NEX-C3 Camera, The Camera features a 16.2 MP sensor same as Sony Alpha A55 DSLR and will support 720p HD video, The design is more compact compared to previous Sony NEX-3 camera.  The NEX-C3 announcment was expected on april 2011 but due to earthquake-tsunami disaster it has been delayed. Now it may be announced in may 2011.

Sony NEX-7 Price $1199 [Updated]

New NEX 7 bodywill cost approx $1,199.99, The New NEX will have more mechanical control and superb build quality compared to previous NEX series of camera, The New NEX 7 will also feature 24 OLED Viewfinder,

Buy Sony NEX-7 Body from Amazon @ $1199.99
Buy Sony Carl Zeiss 24mm F1.8 ZA Lens for Sony NEX Cameras at Amazon @ $999

Sony PMW F3 S-Log Test

A month ago in march Sony announced a firmware upgrade for the PMW-F3 which enables S-Log gamma mode, Dual Link 4:4:4 RGB video output, 3G-SDI output, four pre-loaded LUTs etc. In simple words after this firmware upgrade the dynamic range of the camera increases to 800%. The S-Log – opens up the true potential of this camera, firmware will be available this summer for a list price of $3,300.

Will this upgrade from sony will make you sell your Red Epic Camera? see the First Sony F3 S-Log Test video and find out

New York City, NY (April 18, 2011) Next Level Pictures in association with Tstop Cinema teamed up with Abel Cine, Kessler Crane, Wide Open Camera, Angenieux, Carl Zeiss, Cooke, Tyler Mounts, and Miller to unveil the worlds first ever camera test using the Sony F3 with S-Log. S-Log isn’t scheduled for official release until late summer 2011 so we are proud to get our hands on the camera and put it through several latitude tests to include helicopter aerials by Vincent Laforet, vibrant Vegas city lights, and skin tone tests of two models in ten different locations throughout Las Vegas at NAB 2011. The crew of twelve had only ten hours with the camera to produce and film the entire project. The purpose of this test is to compare the latitude and image quality of the new S-Log firmware to native EX codec.

Check out the behind the scenes video:

Sony A77 in July 2011?

Few days ago Sony canceled the new NEX-C3 and SLT A35 announcements due the energy supply problems in some of their Japanese plants but the good news is Sony will not delay the announcement of A77 DSLR  and the expected date of announcement is July 2011.

Sony Alpha Spot GPS Advertisment

This new “spot” advertising by Sony France, commercial is for an upcoming Sony Alpha camera with built-in GPS.

Sony Alpha Spot from ChezEddy on Vimeo.

Production : ChezEddy
Director : Johnatan Broda
Agency : RAPP
DOP : Sébastien Gonon
Créative Director : Damien Frossard
Art Director : Alexandre Burt-Riley
Copyrwriter : Renaud Legros
TV producer : Yaelle Cattan
Salesman : Clement Chapillon – Caroline Vimard
Sound : Attention’O’Chien
Studio : ChezEddy

Sony A77 has a 3 Megapixel OLED viewfinder?

The upcoming Sony A77 has a 3 Megapixel OLED viewfinder and probably NEX will also have it. So Sony finally upgrading its 1,4 Million dots Sony A55/33 viewfinder to a new level. The new Viewfinder will also have a higher refresh rate and brightness.


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New Professional NEX-FS100 camera

The Sony NEX-FS100 camera official announcement is coming soon! Sony issued a development notice back in November 2010 NXCAM HD camcorder under development, NEX-FS100 camera features same sensor of VG10 camcorder, The kit will include an E-mount 18-200mm f/3.5–6.3 AF lens. The expected price is 4500USD.

Features:

  • Exmor™ Super 35mm CMOS image sensor
  • E lens mount (and most other popular mounts via adaptor)
  • Full HD 1920×1080 AVCHD HD recording / MPEG2-SD recording
  • Over- and under-speed recording
  • XLR audio inputs (XLR x2)
  • Detachable 3.5″ colour viewfinder
  • On-board Memory Stick, SD memory card and optional HXR-FMU128 flash memory media
  • Uncompressed HDMI output with time code for external 4:2:2 recorders
  • NEX-FS100K includes E18-200mm lens, LCD viewfinder, power adapter, lithium battery (NP-F770), microphone (ECM-XM1) and wireless remote

see more images here

This is a Worldwide Exclusive.

Not only did I contribute to the design of this camera but we managed to get a prototype and shoot a music video a few weeks ago. I believe we are the first independent team to shoot anything with the NEX FS100.

When I got the call we were told we could have the camera for a little over 24hrs.

We wanted to do more than just simply test it. But also we wanted to see what we could get out of the camera with stock lenses and recording internally.

So James from www.hangmanstudios.com teamed up with Den from www.fstopacademy.com and we pulled off this amazing shoot in 48hrs. Needless to say we didn’t get much sleep but we valued the opportunity and wanted to shoot as much as we could in as many environments as we could.

We especially wanted to push the low light capability and use the in camera media. It shoots to SD cards, Sony Memory sticks and also has a 128GB FMU which is a solid state pack that integrates with the camera and will give up to 10 hrs record time at 24mb/s AVC HD.

We shot everything at 24mb/s AVC HD and ingested into FCP and transcoded to ProRes 422 using Log and transfer.

Shot over a 36 hr period in one weekend on one of only 2 prototype NEX FS 100 Cameras in the world.

We used 3 lenses:
A Sony Alpha 50mm f1.4 with alpha to emount adaptor
A E mount 16mm f2.8
The Stock lens 18-200 f3.5-5.6

For more information on the camera you can go here http://www.sony.co.uk/biz/content/id/1237480587665?en_GB=