Insta360 Luna: the best part is that we now have pre-sale pricing confirmation from China. Leading retail outlets in China are listing Insta360 Luna on their page for pre-sale and pre-booking. Not from one but two different suppliers are accepting orders. The attractive beige Crema variant of the dual-lens Insta360 Luna Ultra is currently listed at €516–€517 (roughly $599–$600 USD).
What the Insta360 Luna Pre-Sale Listings Show
Keep in mind that sellers accepting orders for the luna 360 are verified Chinese B2B suppliers with a good reputation (ratings and reviews) and have started offering early pre-sale units of the Insta360 Luna series. Key details from the active listings include:
- Price: €516.18 ≈ $605.00 USD – €517.04 ≈ $606.00 USD
- Colour Option: White and Black
- Resolution: >25MP (aligned with the 1-inch sensor setup)
- Minimum Order: 1–2 pieces
Finally, we have some good news: these are typical third-party pre-sale listings that often appear for hot new Insta360 and DJI gear before official channels open. It’s a very clear indication that the first batch of orders is now ready to be dispatched from official retail stores, Chinese manufacturers, and usually precedes the global retail launch by a few weeks.
Important Note: These are not official Insta360 pre-order listings. Buyers should factor in potential shipping delays, early firmware versions, grey-market import duties, and standard warranty limitations when purchasing through third-party suppliers.
The supplier is a verified supplier, doing business for more than 14 years.
Highlights from NAB 2026 previews and early hands-on reports:
- Sensor: Large 1-inch CMOS sensor
- Lens: Leica-coengineered optics with f/1.8 bright aperture (Luna Ultra features dual lenses for true optical zoom)
- Color Science: 10-bit iLog with approximately 14 stops of dynamic range
- Stabilisation: Advanced 3-axis mechanical gimbal + FlowState technology
- Screen: Rotatable/flip-out touchscreen
- Video Capabilities: 4K recording at high frame rates (up to 240 fps in select modes)
- Additional Features: AI subject tracking, excellent low-light performance, modular design elements
The dual-lens Luna Ultra is expected to stand out with its lossless zoom and natural bokeh — features that position it as a strong rival to the DJI Osmo Pocket series.
Insta360 Luna Release Date and Official Expectations
Insta360 has not yet opened official pre-orders or published final retail pricing on its website. Industry consensus points to a mid-to-late May 2026 announcement, with shipping likely beginning in June 2026.
Early rumours suggest official retail pricing will land in the $499–$699 range, making the current supplier’s pre-sale price very competitive for the premium Crema Ultra model.
Our recommendation: Most readers should wait for the official Insta360 launch for full warranty, support, and peace of mind. However, if you specifically want the Crema variant and accept the typical risks of early grey-market purchases, the current listings offer a viable option.
Insta360 Luna Ultra vs DJI Osmo Pocket 4
The biggest question in the pocket gimbal camera space: How will the Luna stack up against DJI’s upcoming Osmo Pocket 4 series?
Early indicators suggest Insta360 is pushing hard with:
- Larger 1-inch sensor
- Leica-tuned optics
- Dual-lens optical zoom on the Ultra model
- Superior 10-bit iLog recording
We will publish a full head-to-head comparison as soon as both cameras are available for testing.
The appearance of real Insta360 Luna pre-sale pricing at around €517 for the Crema model is a clear sign that the official launch is imminent. This Leica-coengineered pocket gimbal camera is shaping up to be one of the most exciting new releases of 2026 for vloggers, content creators, and travel filmmakers.
We will continue monitoring the situation and update this article as soon as Insta360 announces official pricing, pre-order links, and full specifications.
The article “Insta360 Luna Pre-Sale Price Leaked: $560 for Ultra Model” was written by thenewcamera.com team on 7:58 pm, Wednesday, 6 May 2026, Greenwich Mean Time (GMT) | You can also follow us on Our Official Social Media Handles FACEBOOK | TWITTER | INSTAGRAM > get live news — > DJI Rumors
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