Finally, the Hasselblad X2D Mark II has become official. The official press release, Hasselblad X2D II Price is $7,399 only. Which is $800 less than the Hasselblad X2D, the price Hasselblad X2D is slightly less than the Fujifilm GFX 100s II.
Pre-order and release timeline
Pre-order of Hasselblad X2D II 100C will begin from Aug 27, 2025. The Shipping will start from late September 2025. Stay tuned once the camera appears in the B&H Store, we will post and update here.
Hasselblad X2D II Price
The Hasselblad X2D II 100C will be available at £6,400 / $7,399, while the XCD 2,8–4/35–100E lens is priced at £4,100 / $4,599. The Vandra Backpack is £369 / $469, with the new 86mm filters priced between £259–£469 depending on type. Availability will be through Hasselblad Flagship Stores, authorised dealers,
| Item | Price (GBP) | Price (USD) | Availability |
| Hasselblad X2D II 100C | £6,400 | $7,399 | Hasselblad Flagship Stores, Authorised Dealers |
| XCD 2,8–4/35–100E Lens | £4,100 | $4,599 | Hasselblad Flagship Stores, Authorised Dealers |
| Vandra Backpack | £369 | $469 | Hasselblad Flagship Stores, Authorised Dealers |
| 86mm Filters (depending on type) | £259–£469 | – | Hasselblad Flagship Stores, Authorised Dealers |
Hasselblad X2D II Specifications
The X2D II anticipated specifications, corroborated by industry leaks and filings:
| Feature | Details |
| Sensor | 100-megapixel CMOS medium format sensor (43.8 x 32.9mm), 16-bit color depth |
| Autofocus | DJI LiDAR autofocus system, with face detection and improved tracking speed |
| Stabilization | 5-axis in-body image stabilization (IBIS) with 8 stops |
| Dynamic Range | Approximately 15 stops, ideal for high-contrast scenes |
| Storage | Built-in 1TB SSD, supports CFexpress Type B memory cards |
| Color Technology | Hasselblad Natural Colour Solution (HNCS) for true-to-life tones |
| Lens Compatibility | Compatible with XCD, HC, HCD, XPan, and V System lenses |
The Hasselblad X2D II camera is the first for Hasselblad, powered by deep learning algorithms to deliver faster, more reliable subject detection and tracking. Its Phase Detection Autofocus system now covers 425 zones, supported by LiDAR-assisted focusing and a new AF illuminator for improved performance in low light.
Main cameras in the $7,000–$8,000 range are Hasselblad X2D II 100C and Fujifilm GFX 100 II.
| Feature | Hasselblad X2D II 100C | Fujifilm GFX 100s II |
| Price (USD) | $7,399 | $8,199 |
| Sensor Resolution | 100MP | 102MP |
| Sensor Type | BSI CMOS, 43.8 x 32.9mm, 16-bit color, 15 stops DR | BSI CMOS HS, 43.8 x 32.9mm, 16-bit color |
| Image Stabilization | 5-axis IBIS, up to 7 stops | 5-axis IBIS, up to 8 stops |
| Autofocus | DJI Advance LiDAR system with face detection | Fastest in MF Cameras | Phase detection with subject detection (face, eye, animal, etc.) |
| Video Capabilities | None | 8K30, 4K60 |
| Viewfinder | Built-in 5.76M-dot OLED EVF | Detachable 9.44M-dot OLED EVF |
| Rear Display | 3.6″ 2.36M-dot tilting touchscreen | 3.2″ 2.36M-dot 3-way tilting touchscreen |
| Storage | Built-in 1TB SSD, CFexpress Type B slot | CFexpress Type B + SD UHS-II slots |
| Weight (with battery) | Approx. 895g | 1,030g (with EVF) |
while I am writing this article, I have recently checked the B&H store page of the Hasselblad X2D 100C camera and it has been in the top selling cameras of B&H store. So Hasselblad has its fan base. And they will buy the camera despite the fact that cameras like GFX100S II have the same 102 MP sensor, alongside, they also offer video recording in 4k30p Flog2.
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source camerabeta weibo
Oh, $7,399 “only”? All is fine, then.