Today Hasselblad finally revealed its X1D mirrorless camera today, the camera features 50 Megapixel Medium format sensor and ISO range upto 25600. The camera also features dust and weather resistant body and instead of announcing new flash range they made Hotshoe compatible with the existing Nikon flashes / Speedlights.
Two new lenses also announced with the system, 45mm F3.5 and 90mm F4.5 and more lenses are coming shortly , we expect a bunch of new lenses is coming at Photokina 2016. All the existing Hasselblad lenses are usable with the help of a external adapter.
The X1D camera features a gigantic touch screen on the rear side if the camera, the camera also have built-in GPS and WiFi.
The overall weight of the camera along with battery is 725mg. Which is very light and design of the camera is ultra compact very easy to carry.
The World First X1D camera will cost you 8995/£5990/€7900 body-only and shipping of the camera will start from August. A kit with 45mm F3.5 lens will cost $11,290. When you order the bundled with both lenses the X1D will cost $13,985. The XCD 45mm F3.5 will cost $2,295 separately; the XCD 90mm F4.5 will cost $2695.
Press Release
Press Release
Hasselblad announces groundbreaking X1D
The world’s first compact mirrorless digital medium format camera
Hasselblad is proud to introduce the groundbreaking X1D – weighing less than half that of a conventional digital medium format camera, the mirrorless 50MP camera is a game changer in the world of photography.
Inspired by the brand’s iconic design heritage, the camera is ergonomic and compact, offering a handling experience unlike any other. Handmade in Sweden, the X1D combines Scandinavian sensibility with beautiful performance.
Like the iconic V System, the X1D seamlessly combines portability with excellent optical quality for which the brand is renowned. Hasselblad has ingeniously introduced mirrorless technology to digital medium format for the first time ever, creating a precision performance camera that can sit in the palm of your hand. The 50MP CMOS sensor captures the finest details with true natural colours.
Commenting on the announcement Perry Oosting, Hasselblad CEO noted: “The X1D marks a pivotal point in Hasselblad’s rich 75-year history. This camera makes medium format photography available to a new generation of Hasselblad users, while pushing the existing limits of photography to new heights.”
A completely new family of dedicated autofocus lenses has been developed to support optical quality and portability, offering a wide range of shutter speeds and full flash synchronisation up to 1/2000th second.
Weighing just 725g and including HD video, Wi-Fi and built-in GPS, the X1D is a trusted partner and ideal travel companion. The robust exterior is dust and weather proof, providing durability to take with you wherever you go.
The X1D has been created with passionate photographers in mind, opening up Hasselblad to a new generation of creatives. Ideal for those who want to create the highest quality medium format images with a straightforward and easy to use camera that can fit in the palm of your hand.
The Hasselblad X1D is priced at 7,900 EUR / 8,995 USD / 5,990 GBP
Prices stated are exclusive of VAT
Hasselblad X1D Specification
Hasselblad X1D Press Release / Announcement Videos
Tempted, the price tag puts me off though.
Soon, Fuji will come up with MF for the half of this price, and wonderful Fuji colors