Final Report: photokina 2010 sets new standards

1,251 exhibitors from 45 countries

Lively order activity results in an excellent atmosphere

Greater number of visitors and exhibitors from abroad

photokina now the meeting place for Web 2.0 photo enthusiasts

High-quality event program fascinates trade visitors and end consumers

Significant increase in the number of young visitors

The 31st photokina – World of Imaging closed its doors in Cologne on September 26 2010 with outstanding results. The numbers recorded for the exhibition (including estimates for the last trade fair day) show that the imaging sector’s biggest technology and trend show attracted over 180,000 visitors to Cologne, a increase of more than 7% compared to the previous event. The proverbial Who’s Who from the international photo and imaging industry was in an outstanding mood in Cologne, where 1,251 exhibitors from 45 countries presented a huge range of new products, technical innovations, and future trends to visitors from more than 160 nations. International retailers responded to the great innovative power of the exhibiting companies by filling their order books. The share of visitors from abroad totaled 68%, and there were also a large number of country participations. “This exhibition is a must for everyone in the industry,” said Koelnmesse Executive Vice President Oliver P. Kuhrt, “photokina is the international revenue generator, and it has once again impressively demonstrated why it’s the most important international business platform for the imaging sector. No other event provides so much innovation and business momentum for this industry.”

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