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Sony’s ZV Series: The Camera Line That’s Dominating Sales

Sony’s ZV Series: The Camera Line That’s Dominating Sales – The Sony ZV series accounts for 48.4% of total sales.

This is surprising news for all camera manufacturers, as it demonstrates the growth of the content creator consumer base. Sony currently has only three cameras in their ZV series (ZV1, ZV-E10, ZV-E1), with the Sony Z1 being the most recent addition. The most popular camera among these three is the Sony ZV-E10. Just imagine the number of units sold for the Sony ZV-E10 camera, as it contributes almost 50% of Sony’s total camera sales.
This is great news for camera manufacturers, but not so great for photographers.


Seeing this trend, camera manufacturers may shift their focus toward creating more content-creator-friendly cameras instead of focusing on professional photographers. After all, they are in business to make a profit and will follow the path that leads to the most profit.

Sony A6700 vs Fuji X-S20

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