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Fuji Should Re-Enter The Entry Level Zone in 2024

Concept Design of Fuji X-S200 Camera | First appeared on thenewcacamera.com

It looks like Fuji has completely quit the entry-level zone of cameras. They have neither updated nor released a lightweight XA series, and they have also discontinued the XT 100, and 200 series of cameras.

The biggest problem arises when a new subscriber or a website visitor asks for a recommendation in the 700-800 price range and is interested in a Fuji camera.

We have a new race of content creators, and these creators prefer cameras made specifically for them, like the Sony ZV-E10 and Canon R50; some are also buying the Nikon Z30. But among all these options, Fuji is missing in this price range.

We know that with the X-S20 camera, Fuji has given us a dedicated content creator mode in the PSAM and mode dial button, but the Fuji X-S20 is not within the reach of entry-level content creators. We all know that cameras like the Sony ZV-E10 contributed 50% [approx] of their entire Alpha series camera sales last year, so there is a huge market out there if someone is serious about the market itself.

Fuji has all the eligibility; they have opened their mount, and they have the best-in-class research and development team to create a camera that can beat the ZV-E10 on their very own ground. But they are still sleeping.

If you talk about entry-level content creators, then take a look at the options we have. We have the Sony ZV-E10 camera, of course, it is now waiting for an update, but again that’s the only camera that has the maximum features and an open E-mount in that range.

After that, we have the Canon R50, in which the log profiles are locked and the lens mount is also locked, so users have very few lens options to select from.

In the Nikon Z30, we still have a 30-minute recording limit in 4K mode even in 2024, and they cannot crack it.

They should be able to create a content-creator camera that at least has the basic essence of a Fuji X-S20 camera without EVF and fewer Physical controls, which will surely make a big space among the entry-level content-creator market.

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